GA4 & Server-Side, Facebook Meta Pixel Conversion API, Tracking Setup & Optimization Shopify
Worldwide
We need an experienced conversion tracking specialist to implement and verify Meta Pixel, Meta Conversion API, Google Analytics 4 and Server-Side Tracking for our website. The specialist should begin with a complete Tracking Audit and Pixel Audit to identify missing events, duplicate events, incorrectly installed tracking tags and inaccurate conversion reporting. The project includes configuring Google Tag Manager, GA4 Conversion Tracking, Meta Pixel and CAPI, Server GTM and Stape Setup & Integration. Browser and server events must use consistent event information and Event Deduplication to prevent duplicate conversions. Important events should be tested in Google Analytics 4 and Facebook Ads Manager. The final setup must provide reliable Event Tracking, improved Meta Event Match Quality and clear documentation of all tags, triggers, variables and server-side events. Deliverables • Audit the current GA4, GTM and Meta tracking setup • Complete a Meta Pixel and Pixel Audit • Configure Google Analytics 4 • Configure Google Tag Manager • Configure GA4 conversion events • Install or repair Meta Pixel • Configure Meta Conversion API • Configure Server GTM • Configure Stape server-side tracking • Configure browser and server events • Implement Event Deduplication • Review Meta Event Match Quality • Test events in Facebook Ads Manager • Test events in Google Analytics 4 • Provide implementation and testing documentation
$10.00
Fixed-price- ExpertExperience Level
- Remote Job
- One-time projectProject Type
Skills and Expertise
Activity on this job
- Proposals:Less than 5
- Last viewed by client:2 weeks ago
- Hires:1
- Interviewing:0
- Invites sent:1
- Unanswered invites:0
About the client
- United StatesGirdwood3:13 AM
- $1.1K total spent74 hires, 11 active
- 2 hours
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