GTM Engineer - Demand Generation

Full-time contract | Remote | LatAm / Eastern Europe preferred. The role You own top of funnel for two motions: direct outbound to advertisers, and partner recruitment outbound to PPC agencies for our referral program. One engine, two scored universes, two message tracks. You'll own: 1. The scored account universe (advertisers by spend tier; agencies by client portfolio) 2. Cold outbound infrastructure end-to-end: domains, warmup, deliverability, sequencing, reply handling 3. AI-assisted personalization at scale — LLMs as infrastructure, not a drafting toy 4. Attribution: every booked meeting traced back to the signal that sourced it Required Skills & Experience 1. 3-6+ Years in Outbound/Growth Systems: Proven experience building and operating cold outbound engines that booked revenue-generating meetings in a B2B SaaS or high-velocity agency environment. You can show the numbers: list size, reply rate, meeting rate, pipeline attributed. 2. AI-Native Execution: LLMs are infrastructure in your workflow, not a drafting toy. You have built personalization, enrichment, or reply-handling systems in which a model runs within the pipeline under guardrails you designed. 3. Full-Funnel Accountability: You measure yourself on booked meetings, show rates, and downstream conversion quality, never on sends and opens. Track record of killing your own campaigns when the data said so. 4. Dual-Audience Range: Ability to write credibly to two very different buyers: performance marketers who will smell a generic sequence instantly, and agency owners who are pitched daily and filter for vendors that make them look good.