GTM / GA4 Analytics Engineer — Build Scalable Multi-Tenant Website Conversion Tracking

Posted 2 days ago

Worldwide

Summary

We are a 20+ location senior housing business (all locations are listed as website.com/location on our website) and we need an engineer to help polish our conversion and analytics / tag flow. We use a platform called TalkFurther (conversational webform) for tour booking. Currently, attribution is incorrect, tour scheduling is tracking incorrectly, and our Google Ad campaigns are not optimizing correctly as they are tracking the wrong events as conversions. Separately, we are having to set up GA4 manually for each location. We need someone to help build the system and help manage it. We use Framer for our website. We control our own website. To apply, please tell us about your experience optimizing Google tags and GA4 analytics for a multi-location brand like ours, and how your optimization helped improve ads and returns. Extra pros: Experience with Pixel Framer Google Ads TalkFurther or similar lead-tracking platform Senior housing web architecture and analytics experience

  • Less than 30 hrs/week
    Hourly
  • 1-3 months
    Duration
  • Intermediate
    Experience Level
  • Remote Job
  • Ongoing project
    Project Type
Skills and Expertise
Mandatory skills
Google Tag Manager
Google Analytics
Activity on this job
  • Proposals:20 to 50
  • Last viewed by client:yesterday
  • Hires:
    1
  • Interviewing:
    0
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Jul 20, 2013
  • United States
    Irvine11:56 PM
  • $42K total spent
    30 hires, 8 active
  • 484 hours

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