General Manager — PDF Digital Products Business (Remote)

About the Business I sell PDF guides through an online store using YouTube creators. Simple model: create a great PDF, find YouTubers in that niche, offer them commission on every sale. I need someone to run the day-to-day. You'll be the operator — product research, creator outreach, store management, reporting. You'll also work with my AI assistant that handles technical execution. ─── What You'll Be Doing 1. Product Pipeline • Research new niches using our research tool • Target niches with high search volume and low competition • Brief me on what to create next • Review drafts, approve for publishing • When a product isn't moving after real effort, kill it and move on 2. YouTube Creator Outreach • Search YouTube for channels in our niche • Vet channels: consistent uploads, steady views, niche match • Build lists of 100-200+ channels per product • Categorize as commission-only or paid • Send outreach messages through our platform • Handle replies, negotiate, close deals • Oversee the closer handling warm leads 3. Store Management • Upload and list new products with proper titles, pricing, SEO, images • Follow our proven page template • Create tracking codes for creator sales • Monitor orders and store health 4. Advertising (with approval) • Meta ads when budget allows • YouTube ads when creative is ready • Track performance and flag what's not working 5. Daily Reporting • What happened, sales numbers, pipeline status • What needs my input • Monthly profit overview ─── Requirements • Fluent English (written and spoken) • 2+ years in e-commerce, digital products, or affiliate marketing • Self-starter: sees problem, solves it • Comfortable with AI tools • Numbers-literate: margins, costs, returns • Organized: hundreds of channels, nothing slips ─── Compensation • Fixed monthly base • Performance-based profit share above targets • Scales as revenue grows ─── To Apply 1. Quick intro and your experience 2. One e-commerce or digital project you've managed 3. Answer this: You're selling a digital guide at $27. You pitched 100 YouTube channels. 8 replied, 3 said yes. After 2 weeks, only 2 sales. What do you do next?