Google Ads - Create & Manage

Google Ads Specialist Needed for Irrigation Contractor Job Title: Google Ads Specialist – Lead Generation for Irrigation Contractor Overview: Irri Development Group is seeking an experienced Google Ads specialist to create, manage, and optimize Google Ads campaigns focused on generating high-quality leads for irrigation services throughout Central Florida. We are looking for a professional who can take ownership of our Google Ads strategy, from campaign setup and keyword research to ongoing optimization and reporting. The primary goal is to generate qualified phone calls, form submissions, and project opportunities while maximizing return on ad spend. About Irri Development Group Irri Development Group is a Florida-licensed irrigation contractor specializing in: * Irrigation installation * Irrigation repairs * Commercial irrigation services * Irrigation inspections and troubleshooting * Smart controller upgrades * HOA, commercial, municipal, and residential irrigation systems Target Service Areas Our primary markets include: * Kissimmee * St. Cloud * Orlando * Windermere * Davenport Experience targeting local service areas and optimizing campaigns for geographic performance is highly preferred. Responsibilities * Create and launch Google Ads campaigns from scratch * Conduct keyword and competitor research * Develop compelling ad copy and ad extensions * Set up conversion tracking and call tracking * Optimize campaigns for lead generation and ROI * Manage bidding strategies and budget allocation * Improve cost per lead and conversion rates over time * Provide monthly reporting with actionable recommendations * Continuously test and refine campaign performance Qualifications * Proven experience managing Google Ads for local service businesses * Strong understanding of lead generation campaigns * Experience with Google Analytics, Tag Manager, and conversion tracking * Ability to demonstrate previous campaign results and ROI * Excellent communication and reporting skills Success Metrics * Qualified phone calls * Website form submissions * Cost per lead * Conversion rate * Return on ad spend (ROAS) To Apply, Please Provide 1. A brief overview of your Google Ads experience. 2. Examples of campaigns you have managed and the results achieved. 3. Experience working with contractors, home service companies, or local service businesses. 4. Your recommended monthly management fee. 5. Any Google Ads certifications or qualifications. Goal: Establish a long-term partnership with a Google Ads specialist who can consistently generate profitable irrigation leads and help expand Irri Development Group’s presence throughout Central Florida.