Google Ads / PPC Expert Needed for [B2B / Lead Gen] Campaign Management

Job Overview: Seeking a data-driven Google Ads Expert to optimize and scale our paid search campaigns to drive high-intent leads and maximize ROAS. Job Description: We are looking for an experienced Google Search & Display Ads Manager to take over, optimize, and scale our ongoing advertising efforts. Our ideal freelancer has a proven track record of reducing CPA (Cost Per Acquisition) and increasing conversion rates. Responsibilities: -Campaign Strategy: Design and implement full-funnel Google Ads strategies. -Keyword Optimization: Conduct ongoing keyword research, negative keyword implementation, and bid adjustments. -Ad Copy & Testing: Write and A/B test compelling ad copy and extensions to maximize CTR. -Landing Page CRO: Provide actionable recommendations to improve landing page conversion rates. -Reporting: Deliver clear, transparent weekly reports on ROAS, conversions, and spend. Requirements: Proven experience managing Google Ads campaigns. Current Google Ads Certification. Strong proficiency in Google Analytics, Tag Manager, and Looker Studio. Recommended: Experience in Telecom and other technology verticals.