Google Ads Specialist for Sustainable Packaging

We are seeking a Google Ads specialist to set up and launch an introductory campaign for our sustainable food service packaging business. The objective is to generate new customer enquiries and establish a strong foundational campaign that can be refined and expanded over time. The ideal candidate will have proven experience managing Google Ads campaigns, particularly for product-based or B2B businesses, and understand how to tailor campaigns to different products, audiences, and commercial objectives. The initial scope is intentionally simple and foundational, focused on establishing a lean, effective campaign with strong fundamentals rather than overcomplicating the strategy. We are looking for someone who can assist with setup, keyword targeting, campaign structure, optimisation recommendations, and overall guidance for a practical early-stage approach. We would also appreciate a short discovery call prior to commencing engagement to discuss the business, goals, and recommended scope. While the initial budget is modest, it is flexible within reason if justified appropriately through strategy and expected outcomes. We are also interested in learning from the process and value clear communication and transparency throughout the engagement. Successful collaboration may lead to ongoing opportunities as the business continues to grow.