Google Search / PPC specialist for small lead-gen test for an aesthetic clinic

We are looking for an experienced Google Search specialist to set up and instrument a small, controlled lead-generation test for an aesthetic clinic in London. The search strategy is already defined: keyword territories, positioning, landing-page priorities, match-type direction and negative-keyword direction are already in place. We are now looking for a PPC specialist to build the campaign properly, set up tracking, QA the launch and leave the account in a clean handover state. This is an executional brief, not a discovery or media-planning project. We need support with: - Campaign and ad-group structure - Exact and phrase match setup - Negative-keyword build - Geo-targeting - Responsive search ads for clinician approval - Conversion tracking for paid consultation bookings and phone enquiries - GA4 / Google Ads tracking QA before launch - Short handover note for weekly in-house monitoring - Important constraints This is a small test, not a scale campaign. Google Search only, no display, no performance, no broad match at launch Media budget around £200 - £250/month for around 12–16 weeks Who we are looking for: We are looking for someone with proven experience in small-budget Google Search lead generation for appointment-based businesses. Health, clinic or regulated-advertising experience would be useful, but the main requirement is that you understand how to run a small, controlled Search account without wasting budget.