Growth Marketer for US-Based Food/Spice DTC Brand — Paid Trial to Start

Simply Home Spices is a premium salt-free artisan spice brand selling direct-to-consumer in the US (simplyhomespices.com). Content creation is handled in-house — we need someone to own distribution and conversion. What we need: • Someone who thinks in traffic, conversion rate, and revenue — not follower counts or engagement • Proven experience running Meta/TikTok ads targeting US audiences specifically (please share a case study with real numbers — CTR, CPC, ROAS) • Comfort with Meta Pixel/conversion tracking setup and funnel diagnosis • Bonus: experience with food, spice, or CPG/e-commerce brands What you’d be doing: • Auditing our current funnel (we know traffic volume and CTA structure are the bottleneck, not checkout) • Building and running paid campaigns to drive website traffic and sales • Reporting on what matters: clicks, conversion rate, revenue