Growth Marketer for Participant Recruitment

Posted 3 weeks ago

Worldwide

Summary

I'm looking for an experienced growth marketer who excels at acquiring niche audiences through paid social. The immediate goal is to recruit qualified participants for a customer research study. If the collaboration goes well, there is potential for ongoing work as we continue validating and launching new products. The project We're recruiting frequent travelers for a paid online research interview. The first engagement is intentionally small. I want someone who can: Recommend the best paid acquisition channels (Reddit, Meta, Google, LinkedIn, etc.) Create compelling ad copy and creative Launch and optimize a small pilot campaign Improve participant quality while keeping acquisition costs reasonable Recommend landing page or screener improvements if needed If the pilot is successful, we'll scale toward recruiting approximately 100 qualified participants. Ideal experience I'm looking for someone with experience running paid acquisition campaigns for niche consumer audiences. Experience with any of the following is especially valuable: Reddit Ads Meta Ads Google Ads Consumer lead generation Survey or research participant recruitment High-income or luxury audiences Travel audiences Market research experience is a bonus, but not required. Please include Similar campaigns you've run Which platform(s) you would start with and why How you think about testing creatives and audiences Typical metrics you optimize for An estimate of how you would approach a small pilot before scaling I'm looking for someone who enjoys experimentation and rapid iteration. The goal is to find an efficient acquisition strategy first, then scale it if the economics work.

  • Less than 30 hrs/week
    Hourly
  • < 1 month
    Duration
  • Intermediate
    Experience Level
  • $8.00

    -

    $20.00

    Hourly
  • Remote Job
  • One-time project
    Project Type
Skills and Expertise
Mandatory skills
Market Research
English
Nice-to-have skills
Internet Survey
Microsoft Excel
Activity on this job
  • Proposals:5 to 10
  • Last viewed by client:3 weeks ago
  • Interviewing:
    1
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Jan 21, 2013
  • United States
    San Francisco9:27 PM
  • $3.3K total spent
    15 hires, 2 active
  • 17 hours

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