Growth Marketer for Personalized Christian Devotional Startup

Growth Marketer for Personalized Christian Devotional Startup About MeVotional MeVotional is a personalized Christian devotional experience designed to help people grow closer to God through a devotional that feels uniquely written for them. Using thoughtful personalization and AI, each devotional is created around a person's unique story, personality, life season, and spiritual journey. Our mission is to use technology for good—to encourage people to spend more intentional time with God. We're preparing for our pilot launch and are looking for the right marketing partner to help bring this vision to life. About the Role I'm looking for someone who enjoys building new brands and testing ideas. This is a hands-on role where we'll work together to refine the message, improve the customer journey, and launch marketing campaigns to learn what resonates with our audience. This is not just about running ads. I'm looking for someone who can think strategically, bring ideas to the table, and help build a repeatable marketing system. What You'll Help With - Refine our overall marketing message and positioning. - Improve landing page copy and conversion rates. - Create and manage Meta, Instagram, TikTok, and Maybe Google advertising campaigns. -Develop simple social media content ideas and campaigns. - Create and test multiple landing pages and A/B experiments. - Analyze campaign performance and recommend improvements. - Help build a scalable marketing process as we grow. Website & Landing Pages We already have an existing Wix website with a solid foundation. https://dmrimaging.wixstudio.com/mevotional (Not live yet) The focus is not rebuilding the site from scratch but improving it over time. We'll likely create additional landing pages, test different messaging, optimize conversions, and continually refine the customer experience based on real data. Experience with Wix is strongly preferred. If your primary expertise is marketing and conversion optimization but not web development, that's perfectly fine. We can bring in a dedicated Wix developer when needed. However, if you're comfortable making updates and building landing pages yourself, that's a big advantage. The Ideal Person - Have experience launching or growing brands online. - Know how to run profitable Meta, Google, Instagram, and/or TikTok campaigns. - Understand landing pages, conversion optimization, and marketing funnels. - Are comfortable using AI tools to improve your workflow. - Enjoy testing ideas and making data-driven decisions. - Communicate well and like collaborating. - Respect and are comfortable working with a Christian, faith-based mission. - Experience with subscription products, books, coaching, online education, or direct-to-consumer brands is a bonus. What Success Looks Like During this pilot, we'll work together to: - Validate our messaging. - Find a repeatable customer acquisition strategy. - Improve conversion rates. - Generate our first consistent sales. - Build a marketing system that can continue growing over time. To Apply Please begin your proposal with the words "Purpose First" so I know you've read the entire posting. Please also include: A brief introduction about yourself. - Examples of similar projects you've worked on. - Your experience with Wix (if any) - Your experience running paid advertising campaigns. - What excites you about this project. - Any ideas you already have after reading this post. This will begin as a 90-day pilot project with the opportunity for an ongoing partnership if we're a great fit. I'm not looking for someone who simply completes tasks. I'm looking for someone who wants to help build something meaningful from the ground up and make a lasting impact.