Healthcare Thought Leadership Ghostwriter (Medicare / Primary Care)

We are looking for an experienced healthcare writer to partner with an executive leader in the primary care Medicare industry. Our client has spent decades building and operating successful primary care practices focused on Medicare patients. She is an industry expert with strong opinions shaped by years of real-world leadership and operations. Your role is not to create thought leadership from scratch—it is to accurately transform her expertise into polished, authoritative LinkedIn articles that sound like they were written by her. Topics may include: Medicare Advantage Primary care strategy and operations Value-based care CMS policy and reimbursement changes Physician leadership Risk adjustment and Stars Healthcare workforce challenges Patient care and outcomes Preventive medicine Industry trends impacting providers and health plans What makes this role different For every article, our client provides a detailed outline that includes: The central argument Key supporting points Examples from her experience Desired takeaways References and source material when applicable The expectation is that every major point in the outline is thoughtfully incorporated into the finished article. We are not looking for someone to simply expand an outline using AI or produce generic healthcare content. We need someone who can think critically, understand the nuances of the Medicare and primary care landscape, preserve the client's unique perspective, challenge assumptions when appropriate, identify gaps or inconsistencies, and organize her ideas into a compelling article while maintaining her voice. Accuracy is critical. If additional facts, statistics, or policy references are included, they must be verified through reputable sources. We value writers who question assumptions, identify inconsistencies, and strengthen an article—not simply rewrite an outline. The ideal candidate: Has experience writing about Medicare, value-based care, primary care, or healthcare policy Can write in an authoritative executive voice Understands how to ghostwrite without replacing the client's perspective Is comfortable fact-checking healthcare and CMS-related information Can transform detailed outlines into engaging, publish-ready LinkedIn articles Appreciates the difference between thought leadership and content marketing Is comfortable asking thoughtful questions before writing when clarification is needed This is a collaborative role. We're looking for a writer who can elevate an executive's ideas—not replace them with their own. Qualified applicants will be asked to answer several screening questions and, if selected as a finalist, complete a paid writing assessment based on one of our client's executive outlines. We're looking for a long-term partner who values accuracy, credibility, and authentic thought leadership over generic AI-generated content. To help us identify applicants who read the full job description, please begin your proposal with the words "Executive Thought Leadership."