Influencer Marketing Specialist for a DTC Brand

Creator Seeding & UGC Manager — Skincare Brand (Malaysia) Hi, We're a Malaysian skincare brand focused on science backed skincare — fading pigmentation and achieving the supple mochi skin. We sell on TikTok, Shopee, Lazada, and our own website. We run a creator seeding program: we gift product, creators make a reel, and we keep the rights to reuse the content. It's mostly barter (product for a reel), and we're looking for someone to run it end to end and bring in around 30 creators a month. We're not looking for someone who sends hundreds of generic messages or focuses on follower counts. We want someone who can find the right creators, build relationships, and run a clean, organized process. What I need help with - Finding quality micro-creators who fit our audience - Reaching out and starting real conversations - Negotiating collaborations (mostly product-for-reel; paid only within budget and with approval) - Briefing creators and reviewing content before it goes live - Coordinating posting and saving the content for our library - Tracking results for each collaboration - Keeping the best creators warm for repeat collabs Who might be a good fit (creator niches) - Skincare / skinfluencers - Acne & after-acne journey creators - Beauty & GRWM - Malaysian / SEA lifestyle - Students and young professionals Open to other niches if you can explain the fit. Budget and expectations This is a barter-first program — most collaborations cost product, not cash. Any paid deal must be approved before you commit. We care more about finding the right creators than the biggest ones. Initial engagement - 60-day trial - ~5–10 hours per week - Target of ~30 creators per month - Longer-term relationship if results are strong How success will be measured - Quality of creators recruited and content produced - Reach and engagement (views, likes, comments, shares, saves) - Website traffic and new followers - Usable content we can run in ads - Honest reviews or testimonials - Overall organization and professionalism Performance bonuses Discretionary bonuses for collaborations that drive strong results — standout content, high engagement, traffic, sales, or great public reviews. When applying Please take a few minutes to look us up first, then include: - A short summary of your creator marketing experience - Examples of campaigns you personally managed (links) - How you evaluate creator quality and audience fit - Which platforms you use for outreach - Your rate and weekly availability - Your first impression of our brand - Which niches you'd prioritize for us, and why - If you had product to seed 30 creators this month, what would your first step be? Applications missing these may not be considered. Thanks — looking forward to hearing from you.