Instagram Carousel Template Designer

Graphic Designer Brief – Social Proof Template & Pinned Post Redesign Project Overview I am looking for a graphic designer with a strong understanding of social media marketing and visual psychology to help elevate my brand presence. The goal is to create a bold, professional, high-converting visual style that can be used consistently across my social proof content and key profile assets. My current designs feel cheap and lack impact. I want a designer who can take a rough concept and turn it into something visually exciting, polished, and attention-grabbing. Deliverables 1. Social Proof Templates (2 Designs) Create two reusable Canva templates using the same overall design style. Template 1: Testimonial / Social Proof Post Purpose: * Showcase client wins, testimonials and success stories. * Highlight transformation, confidence and credibility. * Designed for Instagram and Facebook feeds. Requirements: * Strong visual hierarchy. * Easy to update with new testimonials. * Attention-grabbing first impression. * Premium, modern feel. * Branded but not overly corporate. * Designed to stop the scroll. Template 2: Before & After Transformation Post Purpose: * Showcase client transformations. * Highlight visual results. * Create curiosity and engagement. Requirements: * Clean and professional before-and-after layout. * Results should feel aspirational and exciting. * Clear focus on the transformation. * Suitable for fitness and lifestyle content. * Easy to swap photos and text for future use. 2. Pinned Post Redesign (3 Posts) Using the same design system created above, redesign my three pinned posts. The purpose of these posts is to: * Improve first impressions. * Increase credibility. * Create consistency across my profile. * Better communicate my brand and offer. The finished posts should feel cohesive with the social proof templates and look like part of one visual brand system. Design Direction Overall Feel I want designs that are: * Bold * Modern * Premium * Eye-catching * Professional * Clean * High-converting * Social media focused I do NOT want: * Generic Canva-looking graphics * Cheap-looking templates * Overly feminine or overly corporate designs * Busy layouts with too much going on * Designs that feel outdated Ideal Designer I am looking for someone who: * Understands social media marketing. * Understands how to design for attention and engagement. * Has strong creative direction. * Can bring ideas to the table rather than simply following instructions. * Can take rough concepts and turn them into strong visual executions. * Has a great eye for design and branding. * Is confident making recommendations. I often know what I want but struggle to visualise it, so I need somebody who can help bridge that gap. Platform * Canva preferred. * Editable templates required. * Final files must be fully editable. Timeline Project to be completed within 7–10 days. Please provide: * Relevant portfolio examples. * Examples of social media graphics you have designed. * Any experience within fitness, coaching or personal brands. The ideal outcome is a visual system that immediately looks more premium, increases trust and can be reused consistently across future content.