Instagram Content Creator & Manager

We are NutriFlo MedSpa, a boutique medical spa in Coral Springs, Florida. We have a strong brand voice — warm, boutique, personal — and a clear content strategy already built. We need a content creator who can execute it weekly with excellence and speed. **Our brand voice:** Warm, boutique, and personal. Not clinical, not flashy, not generic. Think "trusted friend who happens to be a medical expert." Our tagline is "Not overfilled. Just balanced." Every piece of content should feel like it came from someone who genuinely cares about our clients. **What we post:** — Before & after carousels (we provide the images — you write captions and post) — Educational Reels (we provide the video — you edit, caption, and post) — Promotional content for current campaigns (copy provided — you design and post) — Team and culture content (shot in-spa — you edit and post) **What you'll own weekly:** — 5 Instagram feed posts per week (mix of carousels, single images, graphics) — Daily Instagram stories (minimum 3/day using our content and templates) — Caption writing in our brand voice for every post — Hashtag strategy (updated monthly) — Scheduling and posting at optimal times (EST timezone) — Engaging with comments on all posts within 2 hours — Monthly content calendar submitted by the 25th for next month **You must have:** — Portfolio of Instagram accounts you manage in the beauty, wellness, or medspa space — Strong caption writing ability — you can write warm, persuasive, brand-specific copy (not generic) — Canva or Adobe proficiency for graphic design — Reels editing experience (CapCut, Adobe Premiere, or similar) — Understanding of Instagram algorithm — you know why content performs or doesn't — US-based strongly preferred (EST timezone awareness required) — Available for a weekly 15-minute check-in call