Instagram Manager

Posted 2 weeks ago

Worldwide

Summary

Job Description — Instagram Content Creator & Channel Manager About the project We're building a Instagram channel in the career development niche, focused on helping professionals recover from layoffs and navigate job searches. The content is emotional, story-driven, and tactical — a mix of personal narrative and practical advice. The channel is built on anonymity, both for the founder and for the community members who share their stories. We are looking for a creative, reliable contractor to take ownership of video production and day-to-day channel operations. Role overview This is a part-time contract role to work fully remote, with an estimated commitment of 5 hours per week. You'll work directly with the founder, receiving scripts and direction, and turning them into polished short-form videos that get posted consistently. Over time, the role may grow to include strategy input and community management. Responsibilities Video production Produce 2-3 short-form vertical videos (Reels, 30–60 seconds) per week Translate written scripts into faceless videos Source and license stock footage, B-roll, and audio Maintain a consistent visual style, color palette, and typography across all videos Generate AI voiceovers where required Channel management Schedule and publish posts at optimal times Write and refine captions in a consistent brand voice Manage hashtag strategy Monitor comments and DMs daily; flag sensitive messages for the founder Track basic performance metrics (reach, saves, follows, engagement rate) and share a weekly snapshot Light creative collaboration Suggest content ideas and hooks based on what's performing Spot trends in the career, layoff, and job search space Help refine the visual brand over time Requirements Demonstrable experience producing short-form vertical video content (please share 2–3 examples of faceless Reels or TikToks you've made) Fluency with at least one AI video tool (Steve.ai, Pictory, InVideo) and one traditional editor (CapCut, Premiere, Final Cut) Strong visual taste — you understand what makes a Reel scroll-stopping versus skippable Excellent written English with a sensitive, warm tone Reliable communication and ability to meet deadlines without daily check-ins Signed NDA before any work begins Nice to have Background in social media management for personal brands or creators Familiarity with the career, HR, recruiting, or coaching niches Basic graphic design skills (Canva, Figma) for cover images and carousels Experience writing or refining hooks for short-form video

  • Less than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Intermediate
    Experience Level
  • Remote Job
  • Complex project
    Project Type
Skills and Expertise
Mandatory skills
Instagram
Social Media Management
Activity on this job
  • Proposals:Less than 5
  • Last viewed by client:2 weeks ago
  • Hires:
    1
  • Interviewing:
    1
  • Invites sent:
    6
  • Unanswered invites:
    3
About the client
Member since Jun 21, 2026
  • IND
    New Delhi1:17 PM
  • $7 total spent
    1 hire, 1 active

Explore similar jobs on Upwork

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo