Instagram and Facebook page Follower Growth

About the business I'm a photographer specializing in family, maternity, event, branding, and wedding photography, serving clients in and around Toronto, Canada. My work is strong and my existing clients love it — my social presence just isn't keeping pace. Current state: Instagram: ~5,600 followers — established, but growth has flattened Facebook: 538 followers — underdeveloped and needs to be built properly I'm looking for one person to own organic growth across both platforms. What I'm looking for Real, engaged followers in my service area — people who could realistically become clients or refer one. I would rather add 500 local followers who comment, save, and DM me than 5,000 accounts that never look at my work again. To be direct: no follower purchases, bots, engagement pods, follow/unfollow churn, or giveaway loops. These inflate the number and destroy reach. If that's the playbook, we're not a fit. Scope of work This engagement is organic only — no paid ad spend on either platform. Build a 30-day content strategy and posting calendar for both Instagram and Facebook Repurpose my existing photo library into Reels, carousels, and Stories that are built to reach non-followers Write captions in my voice, with hooks and calls to action that drive saves, shares, and inquiries Research and apply keyword/hashtag and SEO strategy targeting my local market Handle daily engagement: replying to comments, engaging with local accounts, community building Optimize both profiles — bio, highlights, pinned posts, Facebook page setup and cross-posting Report on what worked with actual numbers, not screenshots of vanity metrics What I provide Full access to my photo and video library Brand guidelines, tone of voice, and my ideal client profile Access to Instagram and Facebook (via Meta Business Suite / Business Manager — no password sharing) Prompt turnaround on approvals and any content questions Requirements Demonstrable organic growth results for photographers or a comparable visual/creative service business — please link the accounts you've worked on Fluent, natural English for caption writing Genuinely current on Instagram and Facebook in 2026 — I'll ask what's changed recently and I'll know if the answer is stale Comfortable editing short-form video (Reels) from raw photo and clip assets Clear, proactive communication and a weekly check-in Bonus if you have: experience in the wedding or family photography market, familiarity with local SEO for service businesses, or a background in visual design.