Insurance/Financial Services Focussed Blog and Article Writing

# SEO Copywriter — Australian Financial Services (Insurance) | Ongoing Work, Trial First **Engagement:** Fixed-price trial article, then ongoing per-article work for the right writer **Industry:** Personal insurance / financial services (Australia) ## About us We're a Sydney-based financial advisory firm specialising in personal risk insurance (life, TPD, trauma, income protection). We're building out our content library and need a skilled SEO copywriter to turn detailed content briefs into polished, publish-ready articles. ## What you'll be doing - Writing long-form blog articles (typically 1,200–2,000 words) from structured content briefs we provide - Each brief includes the target keyword, search intent, heading structure, internal linking targets, and key points to cover — your job is to execute it with clean, engaging copy - Following on-page SEO fundamentals: keyword placement, meta descriptions, heading hierarchy, natural internal links - Writing for an Australian audience in Australian English ## What we're looking for - **Significant copywriting and SEO experience** — you can show published work that ranks or converts - Experience writing in finance, insurance, or another regulated industry is a strong plus - Ability to write about technical topics (insurance products, financial concepts) in plain English without dumbing them down - Comfortable writing factual, educational content — our content is general information only, so no hype, no exaggerated claims, no "you should do X" advice. We'll provide guidance on this and review every piece - Reliable turnaround and clean first drafts that don't need heavy editing ## How this works 1. **Trial:** One paid trial article from one of our briefs (fixed price). This is how we assess fit. 2. **Ongoing:** If the trial goes well, regular work at an agreed per-article rate — we have a content calendar planned out, so there's consistent volume for the right person. ## To apply Please include: 1. **2–3 links to published articles you've written** — ideally finance, insurance, or another YMYL/regulated topic 2. A sentence on your SEO approach when working from a brief 3. Your per-article rate for ~1,000 words Applications without writing samples won't be considered. Start your proposal with the word "Magnesite" so we know you've read this.