Klaviyo Email Flow Build for Shopify — Fixed Price (Kidswear/DTC Brand)

Hunky Dory is a premium kidswear brand (ages 1-6) launching our first swimwear drop on Shopify. I need an experienced Klaviyo + Shopify specialist to build our core email infrastructure once, properly, so an ongoing marketing assistant can execute inside it without needing to make strategic decisions. This is a fixed-price, one-time build — not an ongoing role. If it goes well, there's a good chance of follow-on project work, but scope this quote to exactly what's listed below. SCOPE OF WORK 1. Klaviyo account setup and Shopify integration audit — confirm tracking, list/segment structure, and data sync are configured correctly. 2. Five core flows, fully built, tested, and live: - Welcome series - Abandoned cart - Browse abandonment - Post-purchase - Win-back 3. Three branded campaign email templates matching our brand kit (colors, fonts, layout system) — built so a non-technical assistant can duplicate and edit them for future sends without breaking the design. 4. Segmentation setup for our core customer groups (documented, not just built). 5. Handoff documentation: a recorded walkthrough (Loom) plus a written doc covering how each flow works, what triggers it, and how to edit the templates safely. WHAT I'LL PROVIDE Brand guidelines (colors, fonts, logo assets), product photography (or placeholders), existing copy/tone examples, and Shopify collaborator access scoped to what you need. MUST HAVE - Verifiable Klaviyo expertise — show me flows you've built, not just courses you've completed - Shopify-Klaviyo integration experience specifically (not just Klaviyo with a different platform) - Comfortable working from a brand kit without needing heavy design direction - Clear, proactive communicator — I need to know if something in the scope doesn't make sense before you build it wrong HOW TO APPLY Answer the screening questions and include links to 2-3 live or screenshot examples of Klaviyo flows you've personally built for Shopify stores, ideally in a similar price point/category (kids, apparel, or DTC). Payment via Upwork milestones: 30% on approved flow copy/design, 70% on tested, live handoff.