Klaviyo Email Marketing Pro for Spanish Curriculum Company

Llamitas Spanish provides award-winning, academic Spanish curriculum for families raising bilingual children. We believe that great email marketing is more than just promotions and sales: it’s about building genuine trust with our families. Every email should feel authentic, and aligned with our mission of helping parents raise bilingual children. We are looking for an Email Marketing Manager who understands how to balance strategy, creativity, and data to create campaigns that connect with our audience in a meaningful way. The ideal candidate will be able to write and design beautiful emails that feel human and trustworthy while driving engagement, retention, and revenue growth through Klaviyo. Core Responsibilities: 1. Design and build compelling email campaigns in Klaviyo that reflect the Llamitas Spanish brand, resonate with our audience, and drive engagement and conversions. 2. Analyze existing email flows to identify opportunities for growth, optimization, and increased conversions. 3. Monitor campaign performance and provide actionable recommendations based on data and customer behavior. 4. Collaborate with the marketing team to stay informed about upcoming promotions, launches, and initiatives. Requirements: Advanced proficiency in Klaviyo, including campaign creation, segmentation, automation, reporting, and flow optimization. Strong proficiency in Figma for email design and layout creation. Fluent in English and at least Upper-Intermediate (B2) level Spanish. Strong analytical skills and ability to interpret email marketing metrics. Experience managing email marketing for e-commerce or digital education businesses. Excellent communication and project management skills. Available to attend: Monthly marketing strategy meetings Bi-weekly 1:1 meetings with the CEO The ideal candidate is both creative and data-driven. They can design beautiful and compelling emails, build sophisticated automations in Klaviyo, analyze performance metrics, and proactively identify opportunities to grow engagement, customer retention, and revenue. Most importantly, they understand how to connect authentically with homeschooling families and parents raising bilingual children. They can put themselves in the shoes of a busy homeschool mom, understand her challenges and goals, and create email campaigns that feel personal, helpful, and trustworthy rather than overly promotional.