Landing Page Designer for Managed IT Services / MSP Google Ads Campaign

We are looking for an experienced landing page designer to create a high-converting landing page for a confidential Managed IT Services / MSP business. The landing page will be used for Google Ads traffic, so the design needs to be professional, conversion-focused, mobile-friendly and built around generating enquiries. This is not just a basic website design job. We need someone who understands B2B lead generation, landing page structure, paid traffic, trust-building sections, clear calls to action and clean user experience. The business provides services such as managed IT support, Microsoft 365, cybersecurity, cloud services, backup and disaster recovery, network support and general business IT support. Scope of work: * Review the current website/page structure and recommend a better landing page layout * Design a new Managed IT Services landing page for desktop and mobile * Create the design in Figma or another professional design tool * Provide a basic clickable prototype or interactive preview * Recommend the best page sections, layout, calls to action and conversion points * Suggest headline placement, button wording, icon usage, imagery and trust sections * Prepare the final design so it can be handed over to a web developer for implementation The landing page should include or recommend: * Strong hero section with headline and enquiry CTA * Contact form placement * Click-to-call phone CTA * Sticky mobile call/enquiry button * Business IT pain points * Managed IT service benefits * What is included in the service * Cybersecurity, Microsoft 365, backup, cloud and support coverage * Industries served * Why choose us section * Trust signals, badges, certifications or credibility sections * Testimonials or review section * FAQ accordion section * Final call-to-action section Interactive and engaging elements to consider: * Sticky mobile CTA button * FAQ accordion * Service cards with hover states * Icon-based benefits section * Clickable CTA flow * Optional multi-step enquiry form * Optional comparison section such as Break-Fix IT vs Managed IT * Mobile-friendly contact options * Clean page flow that guides visitors towards making an enquiry Deliverables required: * Landing page wireframe or structure recommendation * Final desktop landing page design * Final mobile landing page design * Basic clickable Figma prototype or interactive preview * Editable Figma/design file * Developer handover notes * CTA/button wording suggestions * Recommended form fields * Image and icon recommendations * Minimum 2 rounds of revisions included Requirements: * Proven experience designing B2B landing pages * Experience with IT, MSP, SaaS, cybersecurity, or professional services websites preferred * Strong understanding of Google Ads landing page design * Strong understanding of lead generation and conversion-focused design * Ability to design clean, modern, professional and trustworthy pages * Must design for both desktop and mobile * Must provide previous landing page examples When applying, please answer the following: 1. Can you show one B2B landing page you designed and explain why the layout was structured that way? 2. What sections would you recommend for a Managed IT Services landing page? 3. How would you design the page to convert Google Ads traffic into enquiries? 4. How many revisions are included in your quote? 5. What file format will you provide for developer handover? Please provide a fixed price quote for the full landing page design, including desktop, mobile, clickable prototype, developer handover and at least 2 rounds of revisions. We are looking for someone who can provide design, layout and conversion recommendations — not just a basic website template.