Linkedin Banner

Thank you for reaching out. I’ve attached my current banner as a reference point; however, I am not looking for a simple resize or recreation. I would like a premium LinkedIn banner designed from scratch that aligns with my website, thought leadership platform, and long-term personal brand. The banner should reinforce my platform: THE ALIGNMENT ADVANTAGE™ Why Organizations Succeed or Fail During Transformation My work focuses on helping organizations successfully navigate transformation by aligning five core forces: • Trust • Leadership • Technology • Governance • Execution The overall aesthetic should feel executive, modern, and premium—similar to the visual quality seen in Accenture, Microsoft, Deloitte, McKinsey, or Fortune 500 leadership branding. Key Requirements: • LinkedIn optimized (1584 x 396 px) • Designed for both desktop and mobile viewing • High-resolution PNG • Editable source file (Figma, Canva, or PSD) • Leave the left side relatively clean to account for LinkedIn profile photo overlap Brand Positioning: The Alignment Advantage™ should be the primary visual focus. David McBride should be positioned as the creator of the framework rather than the primary focus of the banner. Suggested Content Hierarchy: 1. THE ALIGNMENT ADVANTAGE™ 2. Why Organizations Succeed or Fail During Transformation 3. Trust • Leadership • Technology • Governance • Execution 4. David McBride 5. Enterprise Transformation Leader | Executive DBA Candidate | Speaker | Author Visual Direction: • Deep navy blue and gold color palette • Clean, sophisticated typography • Digital transformation / global business feel • Modern geometric elements or subtle digital globe imagery • Minimal clutter and strong readability Please avoid: • Stock-photo aesthetics • Excessive text • Small unreadable icons • Overcrowded layouts • Photos of me The desired impression is: “Executive transformation leader and thought leader behind a practical framework for helping organizations succeed during transformation.” I welcome your creative recommendations on layout and visual execution as long as the design remains aligned with the platform and messaging above.