Looking for Marketing Person/Agency

Overview TravelRite is a free iOS + Android app that shows commuters their CO₂ savings vs. driving — live on both stores, founded by a former City Manager of Austin, TX. We need a skilled marketing freelancer or boutique agency to execute a focused 30-day launch campaign. Budget is fixed at $1,500 (agency fees only — media spend is separate and handled by us). This is a project engagement, not a retainer. We need fast, proven execution. Scope of Work We have 30 scoped deliverables across these categories — you don't need to cover all of them, but must quote each task individually: App Store Optimisation (ASO) — title/keyword rewrites, screenshot design, 30-sec preview video, competitor audit (iOS + Android) Content Production — app demo video, social media templates, explainer carousel, employer one-pager, press kit Paid Media — Apple Search Ads, Google UAC, Meta (Instagram/Facebook), TikTok Spark Ads setup and 2-week management Micro-Influencer Outreach — shortlist of 15 eco/cycling/Austin creators (5K–30K followers), outreach, creator brief PR — press release writing + wire distribution, personalised journalist pitches (8–10 outlets), podcast outreach Email/CRM — Mailchimp waitlist setup, launch day email, 3-part retention sequence Analytics — UTM tracking, Looker Studio KPI dashboard, Day-30 performance report Target outcome: 1,000–1,500 downloads within the 30-day window. Requirements Itemised per-task pricing only — no bundled packages All deliverables within 30 days; pre-launch assets (Days 1–14) are highest priority TravelRite retains ownership of all assets, ad accounts, and data Experience with mobile app launches and/or sustainability/climate tech preferred Please include 2–3 relevant examples of past app launch or growth campaigns How to Apply Submit a per-task quote covering the deliverables you can execute, your timeline for each, and what you'd need from us to start. Tell us which tasks you'd recommend bundling for efficiency. Brand voice: Honest, mission-driven, empowering — not guilt-based.