Marketing Assistant

Marketing Assistant (Performance & Social) — 100% Remote Compensation: $1,200–$2,000/month (USD), based on experience, + optional performance bonus Hours: Must be available during European working hours (CET/CEST) Experience Required: 4+ years in performance/digital marketing About the Role We're hiring a hands-on Marketing Manager to own paid acquisition and organic social for our client's marketplace platform. You'll run Google Ads, Meta Ads, and TikTok Ads, while balancing growth with marketplace health — focusing on quality, activation, and conversion rather than vanity traffic. What You'll Do Plan, launch, and optimize campaigns across Google Ads and Meta Ads Create and schedule social media content, using automation tools where possible Build acquisition strategies tailored to different audience segments (sign-ups, activation, applications, reactivation) Own budgets, pacing, and performance reporting (weekly and monthly) Run structured experiments — creative, audience, keywords, landing pages — and scale what wins Ensure tracking is reliable (pixels/events) and troubleshoot attribution gaps with product/engineering Collaborate in real time with product, sales, and creative teams during EU hours Requirements Able to work consistently during EU hours 4+ years of performance marketing experience with measurable, demonstrable outcomes Strong hands-on knowledge of Google Ads (Search required; PMax, Display, YouTube a plus) Strong hands-on knowledge of Meta Ads (Facebook/Instagram) Strong hands-on knowledge of TikTok Ads Working knowledge of Google Tag Manager Solid analytical and reporting skills Strong design skills — Canva and basic video editing Familiarity with current AI tools for marketing automation Clear, professional English communication Nice to Have Experience in marketplace, lead-gen, or SaaS marketing GA4, GTM, and Looker Studio proficiency Landing page CRO and lifecycle retargeting (email/SMS/CRM audiences) To Apply: Please submit your latest CV/resume along with examples of past campaign results.