Marketing Coordinator / Specialist – Social Media, Web, Email, Video & Tradeshows (AV/Tech Industry)

Job Title Marketing Coordinator / Specialist – Social Media, Web, Email, Video & Tradeshows (AV/Tech Industry) Job Description About Us: We are leading innovator in the professional audio/video (Pro AV) industry. We design and manufacture state-of-the-art IP control systems, video distribution solutions, and automation technologies for commercial, corporate, educational, and government spaces. We are looking for a versatile, tech-savvy marketing professional or agency to act as our go-to marketing asset, helping us elevate our brand presence across digital and physical channels. Job Overview: We need an all-around marketing specialist who can manage our day-to-day marketing execution, content creation, and event coordination. You will be responsible for maintaining our brand's voice, keeping our digital platforms updated, creating compelling product media, and ensuring our tradeshow execution is seamless. Key Responsibilities: Social Media Management: Create, schedule, and manage engaging content across our professional channels (LinkedIn, X/Twitter, YouTube, Facebook) to grow our audience and engage integrators, consultants, and tech managers. Website Upkeep: Handle routine updates to our website, ensuring product information, press releases, documentation, and landing pages are accurate and fresh. Multi-Channel Advertising: Design and deploy both digital (Google Ads, LinkedIn, industry newsletters) and traditional print media campaigns for industry publications. Email Marketing: Design, write, and execute targeted email blasts to our distributor and integrator networks using our email marketing platform. Product Media Creation: Script, shoot, and edit high-quality product feature videos and take professional product photos for digital/print catalogs. Tradeshow Organization: Assist with the logistical planning, booth messaging, promotional materials, and pre/post-show marketing for major industry events (e.g., InfoComm, ISE). What We’re Looking For: Experience in Tech/B2B Marketing: Prior experience marketing hardware, software, electronics, or B2B technology (experience in the Pro AV or automation industry is a massive plus). Content Creation Skills: Proficiency with Adobe Creative Cloud (Premiere, Photoshop, Illustrator) or equivalent tools for video editing, photo touching, and ad layout. Web Savvy: Comfortable managing content on modern CMS platforms. Strong Communicator: Ability to translate complex technical specifications and product features into clear, benefit-driven copy for email and web. Detail-Oriented Organizer: Proven track record of managing moving parts for trade events and print deadlines. Project Type: Ongoing / Retainer Hours per week: 15–25 hours (flexible depending on the tradeshow calendar and product launch cycles) Please provide a link to your portfolio or examples of previous work (specifically video editing, product photography, or email/ad copy) when applying.