Marketing & Growth VA — Precision Golf Studio

Precision Golf Studio (precisiongolfstudio.ca) is a live Canadian Shopify store selling premium golf simulator equipment. Tracking and initial setup are complete. We need an ongoing marketing manager to run content, social, SEO, and paid acquisition, and to keep our existing tracking stack healthy. Role Ongoing contract covering four areas: SEO content, social management, paid advertising (Google Ads, Microsoft Ads, Meta Ads), and monitoring/adjustment of all tracking and platform infrastructure already in place (GA4, Meta Pixel, Search Console, Google Merchant Center, Google Business Profile, Facebook Page, Instagram). RATE $5-8 USD/hour, ongoing HOURS ~20 hours/month REPORTING Biweekly summary: traffic, social growth, rankings, ad spend and ROAS (once ads are live) Scope of Work SEO Content 2-3 blog posts/month targeting Canadian golf simulator search terms Ongoing optimization of Shopify product titles and meta descriptions Content calendar submitted for approval every 3 weeks Social Management Post 3x/week across Facebook and Instagram: standalone product posts (2x/week, Stream A) and full-package consultation posts (1x/week, Stream B) Every new blog post gets a tied social post within the same week (repurposed excerpt, graphic, link back to the blog) so content and social reinforce each other instead of running separately Weekly Google Business Profile updates Paid Advertising Set up and manage Google Ads, Microsoft Ads, and Meta Ads campaigns within approved monthly budget Monitor spend, adjust bids, report ROAS biweekly No spend begins without owner's prior budget approval Platform Monitoring Ongoing health checks on GA4, Meta Pixel, Search Console, and Google Merchant Center feed Flag and resolve tracking or feed issues (e.g. product disapprovals, pixel drift) Must Haves Proven experience managing Google Ads, Microsoft Ads, and Meta Ads campaigns Strong written English, capable of writing blog content that reads naturally, no AI filler Facebook/Instagram business management Shopify familiarity (blog publishing, basic admin) Reliable communication, responds within 24 hours Nice to Haves Sporting goods or high-ticket ecommerce background Canva skills Google Merchant Center familiarity