Masterful Marketing Manager Needed

Posted 4 days ago

Only freelancers located in the U.S. may apply.U.S. located freelancers only

Summary

We are your front page Marketing Case study waiting to happen. Meta Ads | Google Ads | Google Shopping | Email Marketing | Funnels Neu Appliances is looking for a hands-on paid media optimizer who knows how to turn existing traffic and ad spend into more revenue. We are an Open Box and Scratch & Dent appliance company — with a twist of Carvana. Customers can shop online, see real photos of the exact appliance, understand its condition, add delivery, installation, and warranty coverage, and buy with confidence. They can also visit our Austin showroom and work with real appliance experts — our Appliance Nerds. After 11 years of success in Austin, a complete retail rebrand, an upgraded eCommerce website, and a new long-term premium appliance liquidation partnership, we are positioned to scale locally and nationwide. Now we need someone who can optimize the advertising engine behind it. This Is an Optimization Role We are not looking for a fractional CMO, generalist or social media manager. We need a specialist who can analyze performance, identify wasted spend, improve conversion, and scale what works across: Meta and Facebook Ads Google Search Ads Google Shopping and Performance Max Merchant Center and product feeds Retargeting and abandoned-cart funnels Landing pages and conversion rates Tracking and attribution Budget allocation, CPA, and ROAS Your job is to improve the entire path from impression to sale. What You Will Own Audit and restructure existing campaigns Improve targeting, bidding, budgets, and creative testing Optimize Google Shopping feeds and Merchant Center Build stronger prospecting and retargeting funnels Identify tracking and attribution problems Reduce wasted spend and improve conversion rates Scale profitable campaigns locally and nationally Report on revenue, CPA, ROAS, and profitability You will have access to content, videos, blogs and our internal support, but this is a hands-on role. You must be able to work directly inside the platforms and make meaningful improvements yourself. We already have the inventory, margins, brand, customer experience, and operational infrastructure. We need someone who can turn those advantages into profitable, scalable growth. Before applying, do some digging on Neu Appliance Outlet Do not send a boilerplate message. Tell us what you have optimized, the results you produced, and what you would evaluate first inside our accounts.

  • More than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Intermediate
    Experience Level
  • Remote Job
  • Complex project
    Project Type
Skills and Expertise
Mandatory skills
Marketing Strategy
Internet Marketing
Nice-to-have skills
Social Media Marketing
Activity on this job
  • Proposals:20 to 50
  • Last viewed by client:3 days ago
  • Interviewing:
    3
  • Invites sent:
    3
  • Unanswered invites:
    2
About the client
Member since Oct 24, 2016
  • United States
    Austin5:14 PM
  • $189K total spent
    110 hires, 27 active
  • 3,589 hours
  • Retail & Consumer Goods
    Mid-sized company (10-99 people)

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