Media Database Building for PR Projects

Innovation Report amplifies research and innovation from underrepresented regions — Africa, the Caribbean, and Southeast Asia. We're looking for a detail-oriented freelancer to build and manage our contact databases and support targeted outreach across two stages. Stage 1 — Journalist and Editor Database Build Build a structured, verified database of science and innovation journalists: reporters, editors, and producers covering science, research, higher education, and business investment at international outlets (print, broadcast, digital). Deliverables include verified names, titles, emails, LinkedIn profiles, and relevant notes on beat or regional focus. Database must be structured for import into Pipedrive CRM. Stage 2 — Project-Specific Research & Outreach Support Once the core database is in place, work will shift to targeted list-building and managing two-step outreach sequences for individual university projects. These projects span two distinct media tracks — science and innovation coverage, and business/investment press. For example, one current project involves positioning a university's smart city research for business media audiences interested in urban investment and infrastructure. What We're Looking For 1. Demonstrated experience building media databases (please share examples) 2. Familiarity with contact discovery and verification tools (let me know what subscriptions you manage, what tools you have access to) 3. Experience with CRM systems, ideally Pipedrive 4. Strong data quality standards — verified contacts over volume Tell Us How You'd Approach This In your application, tell us: how would you build and segment a journalist database across two different beat tracks — science/innovation and business investment — and how would you manage a two-step outreach sequence to actually get results? What tools would you use and what kind of response rates have you achieved? Generic applications will not be considered. Budget / Structure Open to milestone-based or hourly proposals. Please include your suggested approach and rate. There is potential for a long term project by project freelancing arrangement.

• Build a comprehensive media database
• Identify and organize media contacts
• Support ongoing PR efforts