Meta Ads Specialist for Instagram Campaign Setup & Management

We’re looking for an experienced Meta Business Partner and advertising specialist to correctly set up and manage Instagram-first advertising for a new premium physical wellness facility. Initial scope: * Review and organize our Meta Business Suite, Instagram professional account, Facebook Page and advertising account. * Configure account permissions, security and business assets correctly. * Set up website conversion tracking and retargeting where applicable. * Develop an Instagram advertising strategy focused on generating local awareness, leads, bookings and memberships. * Recommend campaign structure, audiences, geographic targeting, budgets and creative formats. * Launch and optimize the initial campaigns. **Preferred experience:** * Meta Business Partner status or Meta Blueprint certification. * Strong experience setting up and managing Meta advertising infrastructure. * Proven results advertising physical locations or local service businesses. * Experience with wellness facilities, gyms, spas, saunas, hospitality or premium lifestyle brands is a bonus. * Ability to help produce or direct strong Instagram ad creative is also valuable. This will begin as a fixed-price account setup and campaign-planning project, with the potential for ongoing campaign management if the initial engagement goes well. Please include: 1. Your Meta qualifications or partner status. 2. Examples of campaigns for physical locations or local businesses. 3. What you would include in the initial setup. 4. Your fixed-price quote for the setup and launch phase. 5. Your ongoing monthly management fee, if applicable. We’re looking for someone practical, technically competent and cost-effective. Please begin your proposal with **META ADS** so we know you’ve read the complete brief.