Mexican Cultural Strategist — Consumer Insight for Brands Entering Mexico

We're a cross-cultural strategy consultancy that helps international brands enter the Mexican market — not by translating their message, but by understanding how Mexican consumers actually read and receive it. We're looking for a Mexican cultural strategist to work with: someone who lives in Mexico, reads the culture from the inside, and can explain why consumers react to a brand the way they do — not just whether they'd like it. How we'd work together · Remote and async-friendly — you work on your own schedule. · We start with one short paid task, so we can see how you think and you can see how we work. No long résumé needed. · If it's a good fit, this can grow into ongoing collaboration on real projects. You're likely a strong fit if you · Live in Mexico and read the local market closely — what's rising, what people aspire to, how different segments think and shop. ·Have a background in marketing, media, brand, content, or consumer insight. · Are comfortable working and writing in English. · Can explain the cultural mechanism behind a reaction, with specifics — not generalities. First step A paid written task: a ~500–800 word cultural analysis of a real brand entering Mexico. Fixed price, paid on completion. If it's a fit, we go from there. If this sounds like your kind of problem, we'd love to read your thinking.