Mobile App Growth & ASO Specialist (2 Apps – Apple Search Ads & Google Play)

We are seeking an experienced U.S.-based mobile app growth specialist to review, optimize, and help scale our existing mobile app marketing efforts. Our business currently operates two mobile applications on both iOS and Android. Our business already has: • An in-house app development team • An existing Google Ads manager handling website advertising • Active Apple Search Ads campaigns that are already generating revenue We are not looking for a general Google Ads manager or app developer, nor are we seeking to replace our existing partners. We are looking for a specialist who understands mobile app growth, Apple Search Ads, Google Play user acquisition, and App Store Optimization (ASO). Initial Project Scope: • Review and audit our existing Apple Search Ads campaigns • Review our App Store and Google Play listings • Identify opportunities to improve conversion rates and installs • Recommend and implement approved ASO improvements • Review our current install acquisition strategy • Recommend opportunities for Google Play growth • Review analytics and attribution where applicable • Provide a prioritized action plan for future growth Deliverables: • Apple Search Ads recommendations • App Store Optimization recommendations • Implementation of approved listing improvements • Google Play growth recommendations • Written summary of findings and opportunities Requirements: • Demonstrated experience growing iOS and Android applications • Experience with Apple Search Ads • Experience with Google App Campaigns • Strong App Store Optimization (ASO) experience • Ability to provide examples of previous app growth projects When applying, please include: 1. Examples of mobile apps you have helped grow. 2. Experience with Apple Search Ads and Google App Campaigns. 3. Examples of App Store Optimization improvements you have implemented. 4. One specific thing you would review first when auditing an existing profitable Apple Search Ads campaign. 5. The words "Mobile Growth" at the beginning of your proposal. Budget: Fixed-price project in the $300–$500 range. Successful completion may lead to ongoing consulting or campaign management opportunities.