Multi-Channel Lead Generation Specialist & Appointment Setter (4 Hours/Day)

Job Description: We are an elite B2B sales operation looking for a sharp, detail-oriented Lead Generation Specialist and Appointment Setter to manage our multi-channel outbound engine. You will be responsible for sourcing high-quality prospects across LinkedIn, Instagram, Reddit, Quora, and X (Twitter) and driving them toward a booked meeting on our calendar. This role requires a unique balance of analytical data management (handling CSV files, scraping tools, and database cross-referencing) and organic social media engagement (ghostwriting, tracking trends, and starting natural conversations in DMs and forums). Key Responsibilities: Data Sourcing & Cleaning: Build target prospect lists inside LinkedIn/databases based on strict buyer personas. Export data and cross-reference company domains against an internal exclusion sheet to ensure data integrity. Social Listening & Forum Hunting (Reddit/Quora): Monitor real-time keyword alert dashboards. Identify threads where users are experiencing specific business pain points and provide high-value, non-spammy responses directing them to our digital assets. Brand Prospecting (Instagram/X): Research and identify fast-growing consumer/CPG brands via tools like the Meta Ad Library. Execute highly personalized outbound DM campaigns using provided growth hooks. Frictionless Appointment Setting: Monitor DMs across secondary team/assistant accounts. Use strict "Direct-to-Book" logic to route interested prospects seamlessly to our scheduling link. Tracking & Operations: Maintain an accurate, daily master tracking Google Sheet logging outreach volume, reply rates, and booked appointments. Requirements & Qualifications: Experience: Minimum 1–2 years of experience in B2B Lead Generation, Appointment Setting, or Digital Prospecting. Technical Skills: Advanced proficiency with LinkedIn/lead databases (building lists, using advanced filters, and exporting data cleanly). High comfort level managing spreadsheets (Google Sheets, CSVs). Communication: Exceptional written English skills. You must be able to sound natural, punchy, and conversational—no rigid or AI-sounding copy. Account Management: Experience managing multiple social profiles safely using secure, industry-standard account management best practices. Mandatory: A signed Non-Disclosure Agreement (NDA) will be required upon hire/onboarding. To Apply: Please provide a brief paragraph explaining your experience with list generation and multi-channel outreach. Please also describe your general approach or philosophy when crafting a cold DM that successfully books a meeting. $300/month (part time long term role)