Ongoing WordPress Content Upload, SEO Optimization, and Website Design Specialist Needed

Posted 3 weeks ago

Worldwide

Summary

I am looking for an experienced WordPress specialist for ongoing work across multiple WordPress websites. This role will include uploading and optimizing blogs, pages, images, videos, and other content, as well as helping improve SEO performance across several sites. The right person must be highly proficient in WordPress and have strong experience working with the Avada theme and Avada Builder/Fusion Builder. We also have some Elementor sites, so Elementor experience is helpful, but Avada experience is required. Please do not apply if you are not comfortable working in Avada. I do not want to move away from Avada, rebuild Avada sites in Elementor, or change themes. Main Responsibilities This will be an ongoing role with work varying by site and project. Responsibilities may include: Uploading blog posts, website pages, images, videos, and other content into WordPress Editing content so it is SEO-compliant, well-structured, and written to rank better Optimizing content using Yoast SEO, Rank Math, All in One SEO, or a similar SEO plugin Achieving green SEO and readability scores in Yoast, or the equivalent score in Rank Math/All in One SEO Creating SEO titles, meta descriptions, focus keywords, slugs, H1/H2/H3 structure, excerpts, image alt text, and featured images Adding internal links and appropriate external links Improving old blogs and pages as well as uploading new content Optimizing images by resizing, compressing, renaming files, and adding alt text Embedding videos from YouTube or Vimeo when needed Creating or improving blog layouts and page layouts inside WordPress Helping create new pages and, when needed, full websites from scratch Using good design judgment, not just basic content entry Making sure pages and posts are clean, professional, readable, and properly formatted Submitting new or updated content to Google Search Console when appropriate Checking or updating XML sitemap visibility when needed Watching for duplicate content issues Providing a short daily update on completed work AI Content Policy AI tools may be used to assist with SEO editing, titles, meta descriptions, outlines, keyword variations, and readability improvements. However, all content must be reviewed and edited by a human before being submitted. I do not want generic AI content, duplicate content, inaccurate information, or content that sounds robotic. The final work must be accurate, natural, brand-appropriate, and SEO-focused. AI should not be used as a shortcut to publish low-quality content. It may be used as a support tool, but the contractor is responsible for the final quality, accuracy, tone, structure, and SEO value of the content. Confidentiality, NDA, and Portfolio Restrictions You must be willing to sign an NDA before receiving website access, client information, project details, files, content, or strategy documents. All work performed under this role is confidential. This includes, but is not limited to: Client names and website information Website login access Content drafts SEO strategies Keyword research Images, videos, graphics, and files Website designs and layouts Marketing plans Internal instructions Client communications Project documents Any work created, edited, uploaded, optimized, or reviewed You may not discuss this work publicly or privately with anyone outside the project unless I give express written permission. You may not claim any work completed for me or my clients as your own work. You may not list the work in your portfolio, use screenshots, post examples online, publish case studies, share links, mention client names, or reference the projects anywhere without my express written permission. All work completed for these websites belongs to me, my company, or the applicable client. Any content, designs, layouts, SEO work, page builds, graphics, edits, or other deliverables created as part of this role are considered work performed for the project and may not be reused, resold, republished, or presented as your own. Required Experience You must have: At least 5 years of WordPress experience Strong experience with Avada and Avada Builder/Fusion Builder Elementor experience for Elementor-based sites Experience with Yoast SEO, Rank Math, All in One SEO, or similar SEO tools Strong English writing, grammar, and editing skills Good design and layout judgment Basic HTML/CSS knowledge Experience with WordPress categories, tags, featured images, excerpts, menus, permalinks, and page structure Experience cloning or reusing layouts/templates inside Avada Ability to follow detailed instructions Ability to work independently and make good decisions Ability to provide examples of Avada websites you have worked on Ability to show before-and-after examples of SEO optimization work Important Technical Requirements Most work will be done directly on live WordPress websites. Because of that, you must be careful, organized, and experienced. You will have WordPress admin access, but: Do not update plugins without approval Do not update themes without approval Do not install new plugins without approval Do not change themes Do not rebuild Avada pages in Elementor Do not change page builders Do not make major layout or technical changes without approval Do not access hosting, cPanel, or server settings If you think a plugin is needed, explain what it does, why it is needed, and get approval first You should create a backup or confirm backup status before making major changes. Workflow Content, images, videos, and instructions may be provided through Word documents, Dropbox, email, Telegram, Teams, Fiverr, Upwork, or the platform where you are hired. Most work should be saved as a draft unless I specifically tell you to publish it. I will provide final approval before publishing unless otherwise stated. I am in the Central Time Zone and prefer communication and work to be completed during my regular working days and business hours. Completion Requirements Each completed blog post or page should include: Proper formatting in WordPress SEO title Meta description Clean URL slug Focus keyword or keyword phrase Proper heading structure Optimized images Featured image Image alt text Internal links External links where appropriate Categories and tags if applicable Yoast green SEO and readability scores, or equivalent scoring in another SEO plugin Draft saved for review unless publishing is approved Page/post URL or preview link provided Screenshot or confirmation of SEO score Daily Reporting Please provide a short daily update that includes: What was completed What is still in progress Any questions or blockers Any plugin/theme/technical issues noticed Links to completed drafts or published pages SEO score confirmation when applicable Application Requirements When applying, please include: Examples of WordPress websites you have worked on Examples of Avada websites you have worked on Examples of Elementor websites if available Before-and-after SEO optimization examples if available Your experience with Yoast, Rank Math, or All in One SEO Your availability during Central Time business hours Your hourly rate or monthly retainer rate Whether you are comfortable with ongoing work across multiple websites Confirmation that you are willing to sign an NDA Confirmation that you will not use this work in your portfolio or claim it as your own without express written permission Please Do Not Apply If You are not experienced with Avada You want to rebuild Avada sites in Elementor You only know basic WordPress blogging You cannot edit content for SEO and readability You cannot work with Yoast, Rank Math, or a similar SEO plugin You cannot follow detailed formatting and SEO instructions You plan to change themes, plugins, page builders, or layouts without approval You do not have strong English writing and editing skills You are not willing to sign an NDA You intend to use this work in your portfolio without permission You intend to claim this work as your own I am looking for someone reliable, detail-oriented, and long-term who can help keep multiple WordPress websites updated, optimized, confidential, and professional.

  • More than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Intermediate
    Experience Level
  • $15.00

    -

    $50.00

    Hourly
  • Remote Job
  • Ongoing project
    Project Type

Contract-to-hire opportunity

This lets talent know that this job could become full time.
Learn more
Skills and Expertise
Mandatory skills
Off-Page SEO
Content SEO
Activity on this job
  • Proposals:20 to 50
  • Last viewed by client:3 weeks ago
  • Interviewing:
    17
  • Invites sent:
    4
  • Unanswered invites:
    3
About the client
Member since Sep 14, 2023
  • United States
    Bixby8:53 AM
  • $5K total spent
    25 hires, 3 active
  • 20 hours

Explore similar jobs on Upwork

GMB recoveryHourly‐ Posted 1 month ago
Search Engine Optimization
SEO Keyword Research
Local SEO
SEO Audit
SEO Backlinking
On-Page SEO
Off-Page SEO
SEO Strategy
Google My Business
Google My Business Listing
Google My Business Optimization
Google Maps
Google Local Business Optimization
On-Page SEO
SEO Keyword Research
Bing Webmaster Tools
Google Search Console
Competitive Analysis
Content SEO
Finance & Accounting
Search Engine Optimization
SEO Writing
Copywriting

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo