Outbound Marketing Specialist (GoHighLevel | Residential Painting | SMS & Email)

# Outbound Marketing Specialist (GoHighLevel | Residential Painting | SMS & Email) **About Us** CPM is an established residential painting company serving the Charlotte, NC area since 1999. We specialize in high-end interior and exterior painting for homeowners and have built our reputation on quality craftsmanship and exceptional customer service. We're looking for an experienced outbound marketing specialist who can consistently generate qualified homeowner leads using data-driven email and SMS campaigns. **This is NOT a cold calling position.** ## Responsibilities ✅ Build highly targeted homeowner lists ✅ Identify neighborhoods that match our ideal customer profile ✅ Source homeowner contact information ✅ Verify email addresses ✅ Prepare phone lists for our DNC compliance process ✅ Import contacts into GoHighLevel ✅ Create and schedule outbound email campaigns ✅ Create and schedule SMS campaigns ✅ Track campaign performance ✅ Deliver a weekly performance report ## Our Ideal Customer We target homeowners who generally meet the following profile: * Owner-occupied single-family homes * Home value of $700,000+ * Household income of $150,000+ * Ages 35–60 * Married households (when available) * Families with children (when available) * Homeowners who have owned their home for approximately 5–20 years We serve the Charlotte, NC metro area. ## Required Experience You MUST have experience with several of the following: * GoHighLevel * Cold email campaigns * SMS marketing * Email verification * Lead list building * Property data platforms * CRM management * Campaign reporting Experience with any of these is a strong plus: * Clay * Instantly * Smartlead * Apollo * PropStream * BatchLeads * MillionVerifier * NeverBounce ## What We're Looking For We're looking for someone who: * Understands outbound marketing * Is organized and detail-oriented * Can work independently * Communicates clearly * Thinks strategically, not just tactically * Wants a long-term working relationship ## Hours Approximately 10 hours per week to start. If performance is strong, this can become a long-term position with additional hours. ## To Apply Please answer ALL of the following: 1. Tell me about your outbound marketing experience. 2. What industries have you generated leads for? 3. Which software platforms do you use regularly? 4. Approximately how many qualified appointments have your campaigns generated? 5. Describe one successful campaign you've managed. 6. If possible, include screenshots or examples of campaign performance. 7. What would you do during your first 30 days working with Century Painting? Please begin your proposal with the words **"Century Growth"** so I know you've read this entire posting.