Packaging Design Project – LocalTeVocal

About LocalTeVocal LocalTeVocal is a premium craftsmanship and artisan-focused brand dedicated to bringing authentic handcrafted products from local artisans to modern consumers. We work across categories such as pottery, ceramics, home décor, dinnerware, kitchenware, gifting, and handcrafted lifestyle products. Our vision is to create a globally recognized brand that celebrates craftsmanship, preserves traditional art forms, and supports artisan communities through thoughtful product presentation and storytelling. We are looking for a designer who can create a professional, premium, and scalable packaging design system that reflects our brand values while remaining practical for e-commerce shipping and gifting. Project Scope Design a generic packaging system that can be adapted across multiple product categories and box sizes. Box Types 1. Pizza-Style Mailer Boxes (Folding corrugated boxes) Example Sizes: 7.5" × 7.5" × 4" 9.5" × 9.5" × 4" 11" × 11" × 5" Additional scalable design considerations for larger sizes 2. Kappa / Corrugated Shipping Boxes Example Sizes: 9.5" × 9.5" × 4" 11" × 11" × 5" Medium and large shipping box variations Design should remain visually appealing across different dimensions Deliverables Packaging Design Create: Front design Side panel design Internal lid design Brand storytelling elements Artisan-inspired visual elements Print-ready artwork Files Required Adobe Illustrator (.AI) CDR File Editable source files Print-ready PDF High-resolution PNG mockups Design Direction The packaging should communicate: Premium quality Authentic craftsmanship Handmade heritage Trust and credibility Modern global appeal Gift-worthy presentation Visual Style Preferred themes: Artisan-inspired illustrations Handcrafted motifs Minimal luxury aesthetics Premium typography Storytelling-driven packaging Suitable for both domestic and international customers Avoid Generic e-commerce packaging Overly colorful or cluttered layouts Excessive text Trendy designs that may age quickly Success Criteria The final design should: ✓ Look premium even with economical printing ✓ Be usable across multiple product categories ✓ Work across various box dimensions ✓ Improve perceived brand value ✓ Create a memorable unboxing experience ✓ Be production-friendly and scalable