Paid Media Specialist — Meta & Google Ads | Health & Education

Paid Media Specialist — Meta & Google Ads | Health & Education | ~$5K/month spend We're Sports Medicine Australia, a national not-for-profit RTO delivering first aid, CPR, and sports trainer/injury prevention courses across Australia. We're looking for an experienced paid media specialist to take ownership of our Meta and Google Ads accounts. Current monthly spend is approximately $5K across both platforms. What you'll be working with: Two active Meta campaigns (CPR/First Aid and Sports Trainer) with mixed performance. An underperforming Google Search campaign that needs honest assessment and rebuilding. Clear conversion goals — course registrations via our website - https://enrol.sma.org.au/sports-trainer/ What we're looking for: Proven experience running lead/conversion campaigns on Meta and Google Ability to audit existing campaigns and give us a straight read on what's working and what isn't Experience in education, health, or service-based industries preferred Someone who can work independently with light oversight Engagement: Ongoing hourly rate, open to discussion on structure. Most likely around 15 hours per week, ideally online during business hours in Melbourne, Australia. We'd like the ideal candidate to become part of our team. Join our team meetings, collaborate with your General Manager and Marketing Manager. There will be some preliminary setup work to be done as we transition from an external digital agency, to an UpWork arrangement. We want this arrangement to mirror a genuine hire into our team as much as possibel.