Paid & Organic Social Analyst

Paid Social Media Reporting & Analytics Specialist Freelance / Part-Time | Ongoing Monthly Work Keen Social, a full-service digital marketing agency, is looking for a Paid Social Media Reporting & Analytics Specialist to support our team with monthly client reporting, performance analysis, and actionable recommendations. Rate: $150 Per Report We're looking for someone who doesn't just know how to pull numbers from Meta Ads Manager — we want someone who understands what the numbers mean and can help us tell the story behind the performance. Primary Responsibilities Pull monthly campaign data and reports from Meta Ads Manager (Facebook & Instagram) Organize and analyze paid social performance data for client reporting Review key metrics including impressions, reach, clicks, CTR, CPM, CPC, conversions, engagement, and other campaign-specific KPIs Identify trends, wins, challenges, and opportunities within campaign performance Provide clear insights and recommendations based on the data Help prepare easy-to-understand monthly client reports Review month-over-month performance and identify meaningful changes Ensure reporting data is accurate before reports are finalized Experience We're Looking For You should have hands-on experience with: Meta Ads Manager Paid social media advertising Social media campaign reporting Data analysis and performance measurement Social media management Organic social media Turning analytics into actionable marketing recommendations Experience with organic social media reporting and analytics is a strong plus. There may be opportunities to expand this role into organic social reporting and additional client accounts over time. You're Probably a Great Fit If... You're highly analytical and genuinely enjoy working with numbers. You can look at a report and explain why something happened — not simply tell us that impressions increased 20%. You understand how paid social campaigns work because you've actually managed or supported campaigns yourself. You're detail-oriented and catch inconsistencies or errors before a client sees them. And most importantly, you can translate advertising data into clear, useful recommendations that marketers and clients can understand. Initial Scope This will begin with one recurring monthly client report, with the potential to expand into additional paid and organic social media reporting responsibilities. We're looking for someone we can work with long-term as our agency and reporting needs continue to grow. When Applying Please include: A brief overview of your paid social advertising and reporting experience Your experience working directly in Meta Ads Manager Examples of social media reports or dashboards you've created, if available An example of how you've used campaign data to make a strategic recommendation Your hourly rate and general monthly availability Please do not apply if your experience is primarily content creation/community management without significant hands-on analytics or paid social reporting experience.