Paid Social Strategist for DTC Brand

Looking for a paid social strategist / performance marketing expert for a consumer brand. This role goes beyond campaign management and budget oversight. The right person should understand how creative, testing, media buying, and scaling work together. Responsibilities include building a structured creative testing system, identifying winning hooks, angles, offers, and formats, reading performance data to inform the next round of creative, scaling winning campaigns without sacrificing efficiency, and understanding attribution, MER, CAC, and contribution economics. Strong DTC consumer brand experience is important, and beauty/skincare experience is a plus. Please share brands you’ve worked with, approximate spend levels, and examples of results you were responsible for.