Part-Time Marketing & Brand Coordinator for High-End Interior Design Firm

Overview CoCreative Interiors is a high-end interior design firm based in the Charlotte / Lake Norman area of NC, specializing in custom new builds, major renovations, whole-home furnishings, and fully finished interiors. We are looking for a part-time Marketing & Brand Coordinator to help execute our marketing foundation and turn our existing brand strategy, frameworks, project work, and founder point of view into polished marketing assets. This is not a “figure out our brand” role. We already have a clear positioning direction and strong strategic foundation. We need someone who can help make it real. The ideal candidate is organized, proactive, visually polished, a strong writer, comfortable working with a founder-led creative brand, and able to turn voice notes, rough ideas, project photos and videos, and strategic direction into finished marketing materials. About the Brand CoCreative Interiors is known for bold, layered, livable interiors. We are positioning the firm around: * Professional process * Anti-gray point of view * Custom homes that feel custom all the way through * Whole-home thinking * Fully finished interiors * High-touch client experience * Builder, architect, artisan, and trade collaboration Our marketing targets designer-ready clients who already know they want a designer and are focused on choosing the right design partner. We are also developing partner-facing materials for builders, architects, realtors, vendors, and referral partners. What We Need Help With We are looking for someone who can help execute the following over an initial 90-day sprint: Partner Marketing Materials * Create a polished partner-facing one-pager or PDF in Canva * Draft builder, architect, realtor, and vendor outreach emails * Organize a partner outreach tracker * Help turn our positioning into clear referral partner language * Create materials that explain when and why partners should refer CoCreative Website Copy Support * Draft light website copy updates based on our messaging direction * Help organize homepage, services page, inquiry page, and case study messaging * Coordinate copy updates with our existing website platform or web support, if needed Case Study Development * Help create one flagship project case study * Organize project photos and supporting details * Draft case study copy using our brand voice and positioning * Format the case study for use on the website, social, email, and partner materials Social Media & Content * Turn founder voice notes, rough ideas, and strategy notes into Instagram captions * Create Instagram carousel concepts and Canva graphics * Build a 30-day content calendar * Repurpose one idea across social, email, website, and partner materials * Help organize content around our core pillars: point of view, process, proof, and completion Email / Newsletter Support * Draft occasional email newsletter content * Repurpose case studies, project updates, and founder POV into email content * Keep messaging aligned with the firm’s positioning Marketing Project Management * Keep a simple marketing roadmap organized * Track deliverables and deadlines * Bring drafts to the founder for review * Help keep marketing execution moving without requiring constant direction * Organize assets, photos, links, notes, and content ideas What This Role Is Not This is not a full brand strategy project. This is not a social-media-only role. This is not a paid ads role. This is not a logo or visual identity redesign. This is not a generic content posting position. We need someone who can write, organize, execute, and package ideas into polished materials that feel aligned with a high-end interior design brand. Ideal Candidate You may be a great fit if you: * Have experience with interior design, architecture, luxury real estate, home, lifestyle, or high-end service brands * Are a strong writer and can adapt to a founder’s voice * Have a good eye for visuals and layout * Are comfortable using Canva * Can create polished PDFs, one-pagers, and social graphics * Understand Instagram content, but are not limited to social media * Are highly organized and proactive * Can take rough input and turn it into finished drafts * Can manage multiple small marketing projects at once * Understand the difference between pretty content and content that supports business development * Are comfortable working with a founder who has a strong point of view and wants help executing, not outsourcing the entire brand voice Tools / Skills Helpful tools and skills include: * Canva * Instagram * Google Drive / Google Docs * Basic website copywriting * Squarespace * Email marketing familiarity * Content calendars * PDF / one-pager creation * Light project management * Interior design or luxury brand familiarity * Strong grammar and editing skills Initial 90-Day Goals At the end of the first 90 days, we would like to have a clear marketing foundation in place, including: * A polished partner-facing one-pager for builders, architects, realtors, vendors, and referral partners * Outreach email drafts tailored to builders, architects, realtors, and vendors * A simple partner outreach tracker to organize target contacts, follow-ups, and relationship notes * One flagship project case study drafted and formatted for use on the website, social media, email, and partner materials * Light website copy updates drafted for the homepage, services page, inquiry page, and/or case study structure * A 30-day content calendar aligned with our positioning, services, and core content pillars * A set of Instagram captions and carousel concepts based on our point of view, process, projects, and case study content * A simple content approval workflow so ideas, drafts, edits, approvals, and scheduling stay organized * Organized project photography and marketing assets that can be easily used for website updates, social media, case studies, partner materials, and future campaigns Time Commitment We are looking for approximately 10–15 hours per week to start, with the possibility of increasing depending on fit, quality, and pace. We prefer to begin with a 90-day project/sprint. How to Apply Please include: 1. A brief note about why this role interests you 2. Examples of writing, social content, PDFs, one-pagers, case studies, or marketing materials you have created 3. Any experience with interior design, architecture, real estate, home, lifestyle, luxury, or founder-led brands 4. Your hourly rate or preferred monthly retainer 5. Your availability over the next 90 days Bonus: Please include a short answer to this question: How would you approach turning a founder’s rough voice note or strategic idea into finished marketing content?