Part-Time Social Media Content Specialist Elevate Her Media HQ

Important: I am not a home care agency owner. I run Elevate Her Media HQ, a digital marketing agency that markets *for* home care agency owners and other women-owned businesses we are the marketing team, not the care provider. Please read the full scope below. About Us Elevate Her Media HQ helps women-owned businesses get found online through Meta/Google ads, local SEO, and Answer Engine Optimization, with home care agencies as one of our strongest client niches. As we grow our own brand presence, we're looking for a creative, reliable content specialist to help us build visibility and authority across social platforms. The Role We need a part-time social media specialist who can take raw ideas, footage, and talking points and turn them into scroll-stopping short-form video and who understands how to write educational marketing content: posts that teach, build trust, and position genuine expertise, not generic promotional copy. This is hands-on and execution-focused: filming/editing short-form video, designing visuals, and shaping a consistent content voice across platforms. Should have experienced with GHL What You'll Do - Edit short-form video for TikTok, Instagram Reels, and YouTube Shorts - Repurpose long-form content (YouTube videos, voice notes, raw footage) into platform-ready clips - Design supporting visuals and graphics (carousels, quote cards, branded templates) - Write and refine LinkedIn posts focused on educational, thought-leadership content - Maintain consistent brand voice and visual identity across platforms - Suggest content ideas/trends relevant to our audience and repackage them in our voice - Track performance and adjust content strategy accordingly What We're Looking For - Proven experience creating short-form video content (portfolio/reel required) - A real understanding of educational marketing and brand-awareness content — able to explain the difference between content that teaches/builds trust versus content that just promotes - Strong eye for visual design and brand consistency - Comfortable writing LinkedIn copy that reads as genuine thought leadership, not generic marketing - Familiarity with tools like CapCut, Canva, Premiere Pro, or similar - Self-starter who can work independently from loose direction or raw material - Bonus: experience with B2B or service-based brands, or healthcare-adjacent industries Payment Structure Flat-fee, milestone-based not hourly. Step 1: Paid Trial Milestones Deliverables: 2 short-form videos + 2 LinkedIn posts Flat fee: $75 (trial rate to confirm fit before ongoing work) Step 2: Monthly Content Retainer (if trial goes well) Deliverables: 8 short-form videos, 4 visual graphics, 8 LinkedIn posts/month Flat monthly fee: $400, paid in 2 milestones (50% mid-month, 50% on final delivery) Rate reflects part-time, flexible scope open to discussing adjustments as the working relationship develops. Details Location: Remote Start: ASAP How to Apply Please include: 1. A link to your portfolio or short-form content reel 2. 2–3 examples of LinkedIn thought-leadership posts you've written (yours or a client's) 3. In 2–3 sentences: what does "educational marketing" mean to you, and how would you apply it to a service-based brand? 4. A brief note on how you'd approach turning a single idea into content across TikTok, Instagram, YouTube Shorts, and LinkedIn