Personal Brand Strategist — Help Me Define My Voice & Presence Online

Project Overview I'm a marketing and events professional based in Los Angeles looking for help defining my personal brand and building a confident, authentic presence on social media. I want to figure out what I actually want to share, find a voice that feels like me, and show up consistently in a way I'm proud of. I'm not starting a business or selling anything through this. I want a presence that reflects who I am so that when people meet me — in person or online — what they find matches the person they actually talk to. About Me Background in marketing/events, with several years of professional experience International background and multilingual Former performing arts/movement background Deep personal interest in wellness, longevity, and self-optimization Interested in personal style and building a more intentional intellectual/cultural life I know there's something here worth sharing — I just don't know how to shape it. That's the gap I need help with. What I'm Looking For Someone who specializes in personal branding for individuals (not just companies or businesses) and can run a structured discovery process to help me: Identify 1–3 content pillars or themes that genuinely reflect my interests and background Decide which platform(s) make sense for how I want to show up (not assuming it's all of them) Develop a point of view / voice — how I sound, not just what I post about Build a simple, sustainable posting framework I can actually maintain alongside a demanding full-time career Leave me with a one-page brand positioning document I can refer back to Ideal Experience Proven experience with personal brand strategy for individuals/professionals, not exclusively business or corporate brand work Comfortable running discovery interviews/questionnaires to surface direction, not just delivering a template Portfolio or case studies showing before/after clarity for past clients (e.g., "client didn't know what to post about → now has a defined niche") Bonus: experience with clients balancing a full-time career with building a personal presence Scope & Format Discovery process can be async (questionnaires + voice memos) and/or live calls — open to your preferred method Final deliverable: written brand positioning summary + content pillar outline + platform/format recommendation To Apply, Please Include A brief example of how you've helped a past client go from "I don't know what to post" to a defined personal brand direction Your typical process for a project like this Any questions you'd want answered before we start