AI-Powered Meta Ads Manager — Lead Generation
Worldwide
Looking for a Meta specialist to run paid campaigns driving email opt-ins to a landing page. The funnel after opt-in is already built and managed — your single job is cheap, high-quality leads from Meta. The workflow must be AI-augmented at the core, not occasional. Familiarity with Meta's new MCP server + CLI (recently released) is a strong plus. The setup: I'm a content creator. I edit ad variants on my phone (Edits / CapCut) and you should be able to do the same. We co-edit — I'll cut a variant, you'll tweak it; you'll cut a variant, I'll review it. Basic phone-level editing is the standard, not pro-level video work. What you'll do: Run the Meta account end-to-end. I supply concepts, footage, and stills. You handle: ad strategy, script support, audience strategy, campaign structure, daily optimization, and weekly reporting. Your workflow should look like this: Advantage+ campaigns over manual interest targeting Genuine creative variety (pain / desire / contrarian / pattern-interrupt angles), not hook swaps Native phone-style edits that match the founder's voice — invitation, not pitch Consolidated campaigns (top-of-funnel + retargeting together), watching frequency Mining the founder's existing Instagram pixel data for custom audiences and lookalikes Custom GPTs / Claude Projects trained on the brand voice to generate script variants at scale You're the right fit if you: Have run Meta lead-generation campaigns with strong cost-per-lead results Use Claude, ChatGPT, or custom GPTs daily — not occasionally Can operate inside a client's AI environment Can co-edit short-form ad variants at a basic phone-level (CapCut, Edits, or similar) — not asking for a pro editor, asking for someone who can cut and tweak variants the same way I do In your proposal, please answer: Walk me through a recent Meta lead-gen campaign you ran. What was your cost per lead and how did you get there? Walk me through a specific way you used AI (Claude / ChatGPT / GPTs / MCP) to improve a Meta campaign in the last 30 days. One concrete example, not general capabilities. Have you tested Meta's new MCP server + CLI? If not, are you willing to set it up week one? What does a realistic first 30 days look like at a validation-phase budget — what would you optimize for, and what tells us early it's working? Roughly how many billable hours per month do you expect at this scale? Logistics: Hourly contract, capped at 15 hours/month Ad budget discussed on call — validation-phase initially, scaling based on performance Weekly async report + monthly 30-min review call Either side can end with one week's notice Top Rated / Top Rated Plus strongly preferred Individual freelancers only — no agencies
- More than 30 hrs/weekHourly
- 3-6 monthsDuration
- ExpertExperience Level
$50.00
-
$85.00
Hourly- Remote Job
- Ongoing projectProject Type
Skills and Expertise
Activity on this job
- Proposals:20 to 50
- Last viewed by client:3 weeks ago
- Hires:1
- Interviewing:1
- Invites sent:0
- Unanswered invites:0
About the client
- United StatesMidlothian5:04 PM
- $60K total spent32 hires, 4 active
- 1,993 hours
- Finance & AccountingSmall company (2-9 people)
Explore similar jobs on Upwork
How it works
Create your free profileHighlight your skills and experience, show your portfolio, and set your ideal pay rate.
Work the way you wantApply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
Get paid securelyFrom contract to payment, we help you work safely and get paid securely.
About Upwork
- 4.9/5(Average rating of clients by professionals)
- G2 2021#1 freelance platform
- 49,000+Signed contract every week
- $2.3BFreelancers earned on Upwork in 2020
Find the best freelance jobs
Growing your career is as easy as creating a free profile and finding work like this that fits your skills.
Trusted by