Private-Label Product Scout — TikTok Shop (US Market)

Role summary: You will identify, validate, and recommend private-label product opportunities optimized for TikTok Shop (US). Your focus is sourcing niche product ideas with low competition, strong margin potential, and clear creative hooks for short-form video marketing. Key responsibilities: Conduct market research to discover low-competition product categories and specific SKUs for the US TikTok audience. Analyze demand signals: TikTok trends, search volume, Amazon/BM/Shopify data, Google Trends, social listening, and competitor listings. Evaluate profitability and supply feasibility: estimated costs, FBA/3PL logistics, MOQ, private-labeling options, and margin projections. Create concise product briefs: target audience, unique selling propositions, creative ad angles, sample script/video concepts, recommended price point, and expected KPIs. Validate ideas with quick tests: lightweight listings, influencer sampling, or ad pre-testing where applicable. Build and maintain a prioritized product pipeline with risk/reward and timeline estimates. Coordinate with sourcing, design, and supply chain teams to vet suppliers and samples. Monitor performance post-launch and refine sourcing criteria based on learnings. Keep current on TikTok Shop policies, trending formats, and creative best practices for the US market. Required qualifications: 2+ years experience in product sourcing, marketplace growth, or e-commerce product research (preferably with Amazon, Walmart, TikTok Shop, or Shopify). Demonstrable track record identifying products or niches that scaled. Strong analytical skills: comfortable with data sources (Google Trends, Helium 10, Jungle Scout, SimilarWeb, TikTok analytics, etc.). Deep understanding of TikTok content dynamics and what converts in short-form video for US consumers. Excellent written communication — can produce clear product briefs and creative direction. Comfortable coordinating cross-functional teams (sourcing, design, logistics, ads). Preferred: Experience with private-label manufacturing and supplier negotiation (China and domestic). Prior experience launching products on TikTok Shop or with TikTok creators/influencers. Skills with basic financial modeling for unit economics and margin analysis. KPIs / success metrics: Number of validated low-competition product opportunities per month. Time-to-launch for prioritized SKUs. First 90-day revenue / ROAS for launched items. Average gross margin per SKU. Conversion rate / CTR of TikTok creatives informed by your briefs. Tools & data sources: TikTok Creator/Trends, TikTok Shop analytics Marketplace research tools (Helium 10, Jungle Scout, AMZScout) or equivalents Google Trends, Facebook Ad Library, SimilarWeb, social listening tools Excel/Google Sheets for models Compensation & perks: Competitive salary or contractor rate (specify) Performance bonuses tied to successful launches Flexible remote work, collaboration with creatives and growth marketing team How to apply: Send resume + 1–2 short case studies (100–300 words each) of product ideas you discovered and outcomes, plus a 1-page sample product brief for a hypothetical TikTok Shop product targeted to US consumers.