Proactive Paid Media Specialist – Meta, TikTok & Google Ads

We're seeking a Paid Media Specialist who is not only experienced in Meta (Facebook/Instagram), TikTok, and Google Ads, but is also proactive, strategic, and focused on performance. This is not a “set it and forget it” role—we’re looking for someone who asks the right questions, follows our processes, and actively works to improve campaign outcomes. You’ll be working closely with our marketing team to plan, execute, and optimize paid campaigns, following our internal SOPs while also offering your own expert recommendations. Key Responsibilities: -Launch, manage, and optimize ad campaigns on Meta, TikTok, and Google Ads platforms. -Follow our internal setup procedures, naming conventions, and tracking practices. -Proactively request creative assets, audience inputs, or landing page feedback when needed. -Monitor performance, report results, and suggest iterative improvements. -Collaborate with our marketing team to align on strategy, audience targeting, and creative direction. -Provide insight into new trends, beta features, or platforms worth testing. Requirements: -Demonstrated experience managing $10k+/month in ad spend across Meta, TikTok, and Google. -Ability to read and interpret performance data and translate it into action. -Solid understanding of creative testing, audience segmentation, and funnel stages. -Experience with tools like Google Analytics, conversion tracking, and attribution modeling. -Strong communication skills—you ask for what you need and report on what matters. -Willingness to follow team processes but also contribute to improving them. Bonus Points For: -Experience working with e-commerce, info products, or lead generation funnels. -Familiarity with landing page builders (ClickFunnels, Kartra, etc.) or CRO best practices. -Ability to edit basic ad creative (images, videos, UGC formatting). Long-term opportunity for the right fit This role is ideal for someone who: Treats every dollar like their own Thrives in a team environment but can work independently Doesn’t wait for direction—asks questions, shares insights, and gets things done To Apply: Please include: -Examples of paid media campaigns you've run (with results if possible) -Your preferred platforms and spend levels -A short note on how you proactively manage paid media campaigns Your hourly rate or package options