Rising Google Ads Spend, Falling Lead Quality for a Roofing and Guttering Company

Posted yesterday

Worldwide

Summary

We run Google Ads for a roofing and guttering firm. Spend has gone up but leads have got weaker. Some leads are not even in our service area. We think the keywords and location settings need a clean-up. We want a specialist to check the account, fix the targeting, and set up better tracking so we know which calls turn into paid jobs. Send us a short report on what is wrong and a plan to fix it within the first month.

$750.00
Fixed-price
Expert
Experience Level
Remote Job
Ongoing project
Project Type

Skills and Expertise

Mandatory skills

A/B Testing

Google Tag Manager

Activity on this job

Proposals:50+
Interviewing:
0
Invites sent:
0
Unanswered invites:
0

About the client

Member since Sep 26, 2016

Poland
Gdynia11:25 PM
$62K total spent
65 hires, 2 active
297 hours

Explore similar jobs on Upwork

PresidentHourly‐ Posted 3 weeks ago

Google Display Network

Google Shopping

Google Analytics

Digital Marketing

Conversion Rate Optimization

Pay Per Click Advertising

Search Engine Marketing

Google Tag Manager

Google

Google Ads

Lead Generation

Social Media Marketing

PPC Campaign Setup & Management

Google Ads Account Management

Google Ads Account Setup

Paid Media DirectorHourly‐ Posted 3 weeks ago

Sales & Marketing

SEM Optimization

SEO Performance

Email Campaign

Social Media Marketing

Performance Marketing

Ecommerce Marketing

Account Management

Team Management

How it works

Create your free profile
Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
Work the way you want
Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
Get paid securely
From contract to payment, we help you work safely and get paid securely.