SEO Expert

I'm a Brisbane-based leadership development founder, and I run two websites: Both are established sites with real authority in the leadership space, currently recovering from a redesign that hurt rankings. I'm looking for an SEO specialist who delivers measurable outcomes, not monthly reports full of "monitored" and "reviewed." The immediate work: Clean up legacy 301 redirects on leadershiphq.com.au (currently ~49% of crawl requests) and lift indexed pages from 208 to a healthy share of the 1,200+ total — with a plan and a deadline Rewrite title tags and meta descriptions on high-impression, low-CTR pages (soniamcdonald.com sits at 0.7% CTR on 35K+ monthly impressions at average position 8.3 — there's an obvious win here) Filter bot/spam traffic out of GA4 so reporting reflects real humans Set up GA4 conversion tracking (enquiries, form fills, newsletter signups) attributed to organic Ongoing content optimisation — one recovered article grew clicks 1,700% after optimisation, so the playbook works; I want it applied systematically AI search visibility (structured data, citability in ChatGPT/Claude/Perplexity results) — this is already showing as a referral channel and matters in my industry How I work: I'm direct, decisive, and fast. I give brief instructions and expect you to run with them. I don't need hand-holding, but I do expect straight answers and proactive flagging of problems. Monthly reporting must include: exactly which pages were changed and what changed, absolute numbers alongside percentages, filtered (bot-free) traffic data, and organic-attributed conversions. If your reports read like a template, this isn't the job for you. To apply, include: One example of a technical recovery you've delivered (redirect cleanup, indexation recovery, or migration) with before/after numbers Your quick take on the CTR problem described above — what would you do first? Rate $200 per month Applications that don't answer question 2 will be ignored — it's how I filter out copy-paste proposals. Long-term relationship for the right person. Australian market knowledge a plus but not essential.