SEO & GEO Growth Manager – Daily Content, Reddit, Substack, Blog & AI Search

We are looking for an experienced SEO / GEO Growth Manager to take ownership of organic search and AI-search visibility for two growing companies. One company operates in the B2B industrial/technology sector, while the other is a consumer sports-tech platform. This is not a position where we want someone to simply run an SEO audit, send us a Semrush report once a month, and make recommendations. We want someone who will actively execute the strategy every day. Your goal will be to increase our visibility across: Google Search Google AI Overviews ChatGPT Gemini Other AI/search engines Reddit Substack Our company blogs Relevant external websites and communities What You Will Be Responsible For You will take ownership of our SEO and GEO strategy across both businesses. This includes: SEO & Keyword Strategy Perform ongoing keyword research Identify high-value commercial and informational keywords Analyze competitors and their ranking strategies Identify content gaps Monitor keyword rankings Find long-tail opportunities Identify questions/topics people are actively searching for Build keyword clusters and topical authority Daily Content Creation We want content published consistently — ideally something being created or distributed every working day. You will: Write SEO-focused blog articles Create GEO-focused articles designed to be useful/citable by AI engines Update and improve existing pages Create supporting content around important keyword clusters Turn large articles into smaller pieces of content Create FAQs and answer-based content Build internal links between related articles and pages Refresh older content when rankings begin to decline We are comfortable using AI to help with research and content production, but the final content must be useful, accurate, human-quality and not generic AI spam. GEO / AI Search Optimization A major part of this position is improving our visibility in ChatGPT, Gemini, Google AI Overviews and other generative search systems. You should understand or be willing to deeply learn: Generative Engine Optimization (GEO) Answer Engine Optimization (AEO) Entity/brand authority Topical authority Structured content Citation-friendly content FAQ/question-based content Original data and authoritative sources Brand mentions across third-party websites How AI systems discover and reference brands We want to actively experiment with what increases AI visibility rather than treating GEO as a buzzword. Reddit Reddit will be an important part of the strategy. You will: Identify relevant subreddits and conversations Find questions where our expertise is genuinely useful Participate naturally in relevant discussions Create useful posts when appropriate Identify topics ranking on Google through Reddit Research language/questions used by real users Use Reddit insights to generate future content Build legitimate brand awareness and mentions We do not want spam, mass link-dropping, fake engagement or accounts that exist only to promote our websites. The objective is to become genuinely useful members of relevant communities while creating long-term organic visibility. Substack & Content Distribution You will also manage content distribution through Substack and other relevant publishing channels. For example: One core topic might become: Keyword opportunity → Website article → Substack article → Reddit discussion → FAQ content → supporting articles → internal linking Rather than creating isolated articles, we want to build content ecosystems around important topics. Technical SEO You should also be comfortable working with: Google Search Console GA4 Semrush / Ahrefs Site audits Indexing problems Sitemap issues Crawlability Internal linking Schema markup Page titles Meta descriptions H1/H2 structures Canonical URLs Redirects Broken links Core Web Vitals Backlink monitoring You do not necessarily need to be a developer, but you should be able to clearly identify technical problems and coordinate their implementation. Backlinks & Authority Building We are also interested in building legitimate domain and brand authority. This may include: Competitor backlink analysis Digital PR opportunities Industry publications Resource pages Guest contributions Expert quotes Partnerships Relevant directories Original research/data Link-worthy content No PBNs, automated backlinks, purchased spam links or low-quality backlink packages. What We Expect We want someone who can independently look at our websites and say: Here is what people are searching for. Here is what our competitors are ranking for. Here is what we should publish. Here is where we should distribute it. Here is what I am working on today. We don't want to have to create a task for every article. You should be able to develop the strategy and then execute it independently. Weekly Reporting We want simple reporting. Every week we should be able to see: Content published Keywords targeted Reddit/community activity Substack/external content published Backlinks/mentions gained Ranking improvements Organic traffic changes Search Console performance AI/GEO visibility where measurable Priorities for the following week We care much more about actual execution and results than beautiful PDF reports. Ideal Candidate You are likely a strong fit if you have experience with: SEO Content marketing GEO / AI search Semrush or Ahrefs Google Search Console Content strategy Reddit/community marketing B2B or technical content Consumer internet products Organic growth Excellent written English is required. When Applying Please answer the following: What SEO tools do you use? How do you currently approach GEO / AI search optimization? How would you use Reddit as part of an SEO/GEO strategy without spamming? Give us an example of an organic traffic project you have grown. How do you decide which articles should be written each week? How would you turn one important keyword into content across our blog, Reddit and Substack? What would you do during your first 30 days working with us? How many pieces of quality content could you realistically research, create, optimize and distribute each week? Please do not send a generic proposal. Start your application by briefly explaining what you believe the relationship between SEO and GEO will be over the next few years. Engagement This is intended to be an ongoing position. We will begin with an initial trial period and, if performance is strong, would like this person to become responsible for organic search and content growth across both businesses.