SEO Strategist (Part-Time | 10 hrs/week)

SEO Strategist (Part-Time | 10 hrs/week) – Marketing Agency About the Role Laly Agency is a creative marketing agency looking for a sharp, data-driven SEO Strategist to join our team on a part-time basis. You'll be working across three distinct brands — a personal injury law firm, a retreat center, and our marketing agency itself. This role requires a strategist who can dig into the data, surface the opportunities, and direct our internal content writers, developers, and coordinators on exactly what needs to happen to move the needle. What You'll Be Doing -Conduct ongoing SEO audits and analysis using SEMrush to identify site issues, gaps, and opportunities -Research and monitor keyword performance — what we're ranking for, what we're losing ground on, and what we should be targeting -Develop and maintain a backlink strategy, identifying quality link-building opportunities -Translate SEMrush findings into clear, actionable recommendations for content writers, developers, and other team members -Track implementation of recommendations and report on whether changes are producing results -Stay current on Google algorithm updates, industry shifts, and emerging SEO best practices — and flag when our strategy needs to adapt -Advise on tooling and platform decisions (e.g., if a new tool or approach would better serve our goals) You're a Great Fit If You... -Have strong, hands-on experience with SEMrush and Google Search Console -Think strategically. You don't just pull reports, you know what the data means and what to do about it -Are plugged into the SEO world, follow industry blogs, keep up with updates, and treat SEO as a craft -Are comfortable working across multiple brands and industries simultaneously -Are organized and can manage your own workflow within a 10-hour weekly engagement Engagement Details Hours: ~10 hours/week Format: Remote Communication: Weekly check-ins + updates via team tools To Apply Please share 1-3 specific examples of past SEO experience and strategies or results you've driven. Additionally, include 2–3 windows of availability for a 20–30 minute introductory call. Please share time available during the following dates: 7/8/26 and 7/9/26. Between hours of 12:00pm-5:00pm (EST). During this call, we'll ask you to walk us through SEMrush live, share your experience, and tell us why you'd be a great fit for this role.