Sales advisor. Help a founder-led AI consultancy design its outbound pipeline (not selling)

WHAT WE DO Wide Open Tech builds AI agents that run on our clients' own data and existing systems. We embed with data and ops teams, build the agents their workflows need, then run them. Our proof is two national home-services networks where our software runs daily operations for 500+ users. WHERE WE ARE Founder-led outbound, working at small scale. I want it repeatable before I add headcount. - ICP: data and IT leaders at mid-market companies (roughly 10-500 employees). Industry-agnostic — some are franchises, but that's incidental, not a filter. - Current motion: LinkedIn, personalized video first-touch, ~40 prospects/week - Last full cycle: 38 prospects produced 5 conversations and 2 booked calls - Cold email built but not launched; ~70 qualified leads queued - I am the only seller WHAT I WANT FROM YOU A thinking partner to pressure-test and sharpen the pipeline — not to run it. 1. Review my ICP, targeting criteria, and message sequences, and tell me where they're wrong. 2. Pressure-test the buyer question: am I targeting the right level? I deliberately target directors and heads of data over VPs and CXOs, on the theory they're closest to the daily pain. Tell me whether that's smart or not, and why. 3. Design the outbound architecture — channel mix, sequencing, and what "qualified" should actually mean. 4. Define the metrics I should hold myself to, and the thresholds that say "stop and fix the copy" vs "keep going." 5. Advise on when founder-led selling should hand off, and to what role. WHAT THIS IS NOT - Not an SDR, appointment-setter, or closer role. I'm not outsourcing the selling. - Not lead-list building or data scraping. That's handled. - No agencies or teams. I want one experienced operator I talk to directly. WHO'S A FIT You've built outbound from scratch at a services or consulting business where the founder was the first seller. You've sold something consultative with a real sales cycle, not seat-based self-serve SaaS. You can tell me a targeting hypothesis was wrong and show me how you figured that out. ENGAGEMENT Starting with a paid working session to review what exists and give me your read, then ongoing advisory if it's a fit. [your rate / hours] TO APPLY — ANSWER THIS, BRIEFLY Tell me about an outbound motion you helped fix. What was broken, how did you diagnose it, and what changed? One paragraph.