Scan Instacart App

Overview I need someone detail-oriented to systematically browse the Instacart app and capture examples of every ad format on the platform. The goal is to build a clean reference library, so accuracy, labeling, and organization matter as much as the captures themselves. You will need an existing US-based Instacart account, since the app and its ads are only served in the US and Canada. Please confirm you have one when you apply. What you'll capture Instacart runs four ad formats, several with sub-types and multiple placements. I want 10 to 15 distinct examples of each format, and I want coverage across the different placements where each one appears: Sponsored products: homepage, search results, collections (departments and aisles), product detail pages, buy-it-again, checkout recommendations, replacements, and post-checkout recommendations Display banner ads: search results and collections pages, plus the brand landing page that opens when the banner is clicked Shoppable ads: video, static image, and animated gif versions, across homepage, search, collections, and the order-status discovery feed Coupon ads: all three sub-types (single-unit, multi-unit such as "buy 3 get $1 off," and stock-up such as "spend $22 save $4") Reference on the formats: https://docs.instacart.com/storefront/learn_about_your_storefront/ads/ads_placement/ Note that these ads are served contextually and are personalized, so you will need to browse across multiple retailers, categories, and search terms to surface the rarer formats (especially shoppable video and display banners). That hunting is part of the job. Deliverables Screen recordings saved as separate files, one per format example, for any format with motion or interaction (shoppable video, gif, add-to-cart behavior) Screenshots for static formats, full-screen and clearly legible Everything uploaded to a shared Google Drive folder I provide, with one subfolder per format Consistent file naming: format_placement_##, for example sponsored-product_search_03 or coupon_multi-unit_07 Requirements Active US-based Instacart account Careful, consistent labeling and folder organization Attention to detail in distinguishing one format or placement from another Budget and milestones Fixed price, structured in two milestones: Sample batch ($75): one to two captures of each format and placement so we can confirm you are identifying formats correctly before you do the full set Full library (remainder): all 10 to 15 examples per format once the sample is approved Total target budget is around $500. Please share your rate and rough turnaround in your proposal. To apply Confirm you have a US Instacart account, and tell me briefly how you would approach surfacing the less common formats like shoppable video ads.